I've been saving this champagne for you guys.
It's so good, Madame Jang.
Thank you for having us.
Where's Joseph?
-Should I go get him? -No, just let him be, Ji-eun.
Artists go through moments like this.
The pain of creativity that makes one isolate.
This is just a phase for him to grow even more.
I'm sure my son will walk out of there in the coolest way.
He won't miss the press conference, right?
He has to be there.
He'll be there.
A fashion field? It's more like passion.
What's more exciting than the thrill that comes from passion?
That's what makes me keep working.
That's why we're serious about fashion.
And that's why we are friends.
Now, how could I resist rooting for you guys?
All right. All together now!
-Okay, cheers! -Cheers!
Jjoseph!
Madame Jang, I hope he's not sleepwalking.
Hey, Josephina!
Jjoseph, you okay?
What happened to the pain of creativity? Is it over?
What's the boombox for?
My collection's
opening.
FASHION AND PASSION
You'll be in charge of this launching show, Ji-eun.
Me?
You're perfect for it.
Thanks to your escorting Thierry last time,
Earlaine has entrusted us with this.
It's because you did such a great job.
It would have been impossible without your support.
I'll make sure to use everything you've taught me until now.
Exactly!
That's what I'm talking about!
Okay, attention!
The global luxury brand Earlaine's newest line,
Earlaine J will be holding its very first launching event in Korea.
I am proud to announce that all of Earlaine J's Korean marketing
will be done by us, Audrey.
Now, let's hear the details from our chief manager, Pyo Ji-eun,
who'll be in charge of this project.
The event comprises the official launching announcement of Earlaine J,
the press conference to introduce
the creative director, the Earlaine J Collection show, and the after party.
The VIPs for each event will be individually escorted by different teams,
so please keep this in mind.
And...
I ask for your support. I'll do my best.
Ji-eun, I'm a little nervous.
Will we miss the days when we had to do all the legwork?
No, never!
Just don't forget the passion we had back then.
This is exactly why I like you.
We still have 20% left. The design for the finale isn't even done yet.
I just had a feeling.
I'll screw this up.
No, we only have 20% left.
Don't you remember, Joseph?
You're always like this at this stage when preparing for a collection.
Am I?
Am I doing okay?
Totally. You're doing an even better job this time.
I do this every time, but it's always new, dreadful, and clueless.
Even if I create the story and drawings, it's useless
if the fabric doesn't match the design.
Even the pattern and volume look different every time.
Gosh!
There's so much work to do,
but my head's just...
my brain's refusing to do its job.
You've been skipping meals, too. What you need right now is...
A venti strawberry frappuccino.
Extra whipped cream?
You'll be out on the streets?
Well.
Sounds weird when you put it that way.
What's the difference, you punk?
No one cares about street photography here.
You can't make a living.
Just stay as you are, and work here for a few more years.
I like the streets.
Fashion photography is about connections.
You've never been an assistant,
so there's no way a part-time retoucher can get a chance.
I'll build my portfolio from the streets.
It's going to be tough,
but I'm still young.
Have you been busy?
It's a big event,
so there's a lot of work and pressure.
You haven't been able to rest.
That's no big deal.
Leading a big event like this was my dream.
My dream's finally coming true.
I'm over the moon right now.
Then that's a relief.
What did you talk about with Mr. Do?
I told him I'm leaving after this event.
Really?
I thought you started enjoying your work there.
I want to go abroad and start street photography.
No one will recognize my work, and it'll be quite competitive,
but I want to learn more.
-That means you'll be... -Only for the fashion week season.
Just a sec.
-What's up, Do-young? -Where are you right now?
What do I do? I'm really...
Welcome.
Do-young, what's wrong? What happened?
Woo-min.
What do I do?
Man.
I got in.
Hey!
I'm going to make my debut!
I passed the Seoul Collection!
I'm going to debut as a model.
A bright future is waiting for me.
Woo-min, I'm going to keep my promise.
Even if a top photographer wants to work with me, I'll only work with you.
I'll make you a star.
That will be a bit difficult.
He's going to be a busy man, traveling around the world.
Woo-min, what does that mean?
Your girlfriend?
Hello.
Will you introduce me?
This is Woo-min, my exclusive photographer. And this is...
His girlfriend.
Right!
You guys should come together.
A runway show would be more fun than waiting for a bright future.
These are really hard to get. Thank you.
We'll get going.
This is to congratulate you on landing the show.
Congratulations.
You really didn't have to.
Treat her well, and be faithful to her.
-See you. -Goodbye.
What did she say?
Well.
She said you're pretty.
-I'm so proud of you, Woo-min. -For what?
You're finally pursuing your dream and trying to settle in.
I support you chasing after your dream.
-So don't worry about what I think. -You wanna go too?
I'm a busy woman.
Drive safe, and text me when you're home.
You should let go of my hand.
Goodnight.
While you're away,
you need to face time me all the time, got it?
Why? Miss me already?
What am I supposed to do? Bring me with you in your pocket.
Good, Seon-ho.
I don't like your angular face.
I can't believe you're modeling when you look like this.
So annoying.
Seon-ho,
your overall vibe is full of energy. I love this.
I think it'd be better to take the other two out, seriously.
Do you know there are different kinds of models?
There's the beauty type and the alien face type.
You're the alien face type.
And you too!
Did you think you were the beauty type?
Then what kind are you?
A rotten tongue type?
Photographers like him still exist?
I thought they've been cleaned out.
More cleaning needs to be done.
Seon-ho.
Are you saying this to me?
I believe so.
You think you've got enough experience to act like the king of the hill?
This is why you always become the gossip in Cheongdam Daily!
-Seon-ho. -Do you want to be part of it, too?
-What? -Ye Seon-ho.
I bought you coffee.
Cold!
Oh no, what do I do?
Who on earth are you?
Me? I'm Jo Gang-woo.
I'm her manager and the director of her documentary.
We're filming her documentary right now.
Finally, we got drama!
Did you catch that?
Yes, I caught everything.
You don't take photos with your mouth, do you?
Keep your mouth shut during shoots
if you don't want your teeth knocked out.
Great work, everyone.
-Great job! -Great job!
Seon-ho, I was just kidding.
It was just a joke!
How could you film this without telling me? Please delete it!
Pick up, please.
He's driving me insane.
Ji-eun, what in the world is going on?
Is Jjoseph not here?
He's not picking up his phone. What if he went off the grid?
I don't think he can face reporters right now.
We shouldn't have forced him right before the collection.
I know, but still.
It's a live broadcast. What do we do?
First, take care of the reporters. We need to go with plan B.
"Plan B"?
Will the global HQ be okay with that?
WAITING ROOM JOSEPH
It's all over.
No point in being a designer and doing a press conference.
The collection's just around the corner and no finale yet.
You've finished everything but the finale.
You always work on the finale until the very end.
Look at all your ideas.
They are all beautiful and shiny.
Right?
Especially number four, with the color and volume.
That one's definitely for Seon-ho.
I agree.
Make sure to put that on Seon-ho, okay?
Ji-eun.
I'm sorry, I ruined everything.
But I really can't go.
I know how hard you prepared for this,
but I...
I'm not here to get you.
Then why?
Because you seem to need a friend.
Bosh. But the press conference?
I got someone to do it for you.
It's Thierry!
Thierry.
Jjoseph can't attend today's press conference.
He's under a lot of pressure preparing for his collection.
He's just like me!
He's my perfect other half!
I knew we shared the same kind of creativity, but this too?
I didn't show up for the Earlaine launch either.
"I don't wanna go!"
A designer only needs to prove themselves through their collection.
It's the celebrities' job to get photographed by journalists.
I present to you
the new face of Earlaine in Asia,
Earlaine J!
And the first creative director to lead Earlaine J,
Designer Joseph Jean Se-pyeong!
See? Look at how many likes you got. You still think you're not enough?
Look at those comments. Everyone's proud of you.
So what? The studio is a mess.
Come on, only you are thinking that.
This is amazing!
Whatever comes to mind, just improvise. Ride or die.
How is this a mess? This is who you are, Jjoseph!
I gave everyone a hard time today, right?
You kind of did.
But everyone understands.
Thierry also relates to the pressure you were under,
and he respects you as a designer.
He said that?
Slay, this is such bosh.
You guys are here to tease me.
There's just nothing better. Come here, you!
-Okay, Joseph, cry. -Say cheese!
Come on, stop it.
Stop it! It's okay, Joseph.
-Wow, you look ugly. -Come on!
Go home now!
I need to finish Seon-ho's dress for the finale. I'm busy.
It'll be the best one.
None of you come in until I call.
Let's go.
Gosh.
-Let's go! -Huh?
Thank you.
Yes, Ms. Oh.
I came by the office and got what we need.
I think you can go straight to the venue.
Why is he so late?
Wait for me!
RESERVED
Esther, has everything been checked?
Except for the finale.
We couldn't miss the details, so everyone worked all night.
Slay.
Right, we can't give up on the details.
Will it be ready before the show starts?
Speaking of which,
can you prepare without me?
Slay! How do I prepare the collection without you?
I gotta go to the workshop in order to make the finale on time.
It'll be fine. Ji-eun's there too.
I'll get it and be there on time, no matter what.
Okay, leave it to me, Esther.
Now, get going, Joseph.
We're going to be awesome today.
Ms. Pyo.
Mr. Do, you're here.
Wow, how nerve-racking.
Ms. Pyo, even I'm nervous today.
I'm going to the showroom to set up the cameras.
Thank you for the hard work.
It must be hectic.
I'll leave it to you, Woo-min.
The photos and videos you take today will be in the press kit
sent to the fashion magazines around the globe.
I'll make sure to capture the real and raw backstage.
You dressed up.
I'm here as staff,
but also as Joseph's best friend and a guest.
Not because of the after-party?
I'll check the backstage.
ENTRANCE
So handsome.
Whose boyfriend are you, Ji Woo-min?
Your boyfriend.
Yes, Ms. Oh. I'll be there in a sec.
-Seon-ho's here! -Seon-ho!
Hello!
-Hello! -Seon-ho!
How have you been?
-You were so amazing. -You are so cool.
Seon-ho, you were so amazing.
What's this? It's not like you guys.
Your great work is all over Cheongdam Daily!
"More cleaning needs to be done."
Hey, you're making me sound like a thug.
It's such a relief to have a veteran like you backing us up.
-Right. -It really is.
Great.
I heard the budget for Earlaine's marketing campaign
was in the billions.
The global fashion world's watching Seoul,
so that's nothing.
Is the commercial plan already out too?
Right, did the global HQ say yes?
The campaign plan will come out right after the collection.
We, Audrey, are incredibly busy.
So, I won't have time
to have caviar and champagne with you anymore.
If the plan hasn't come out yet,
it means there's no ambassador yet. Who's going to decide?
Thierry? Or Joseph?
Ambassador?
Oh! JD?
How confusing. Who do I need to get along with?
Thierry is with Ms. Ahn. Joseph is with Ji-eun.
I don't think so.
Who do you think communicates with Earlaine J's global HQ directly?
Who do you think is responsible for Thierry's escorting, other than me?
On top of that, who do you think Ji-eun works for?
If you're going to choose, don't look too far.
-Hello. -Hello.
-My gosh, Ms. Oh... -Oh gosh, Thierry!
You're looking gorgeous today.
-Exactly. -Is that so?
It's an honor to meet you, Thierry.
-Who are you? -Well, I'm...
This is Ms. Hong Ji-seon, a famous stylist in Korea.
She has styled many stars.
Stars?
Like who?
-Well, I... -Ms. Hong.
What are you doing?
I was bored all by myself.
JD?
Oh my.
How sharp of you to recognize our international star JD right away.
You really are on top of the trends, Thierry.
-JD will come and say... -Would you like to take a photo together?
I'll take the photo.
The hottest faces in the fashion world are here.
We're screwed if Thierry loses his temper.
Wow, beautiful.
-Now, in three. -Wonderful...
Thierry!
I'm Joseph's mommy!
We talked on the phone
because of my stubborn little Joseph.
I've been dying to meet you!
Madame Jang, please join the photo. They're all first-class stars.
Should I? I dressed up.
You look beautiful.
All right, here we go.
Wonderful.
All together now!
Three, two, one!
@JANG OK-JIN @AHN NAM-HEE @AUDREY @HONG JI-SEON
YE SEON-HO
The finale outfit isn't here yet. We need a plan B.
There is no show without it.
The finale wraps up the show.
Right, Ppyoji?
I know that, but...
Okay.
It'll be here. It has to.
Right.
Esther, where are you? The show starts in 30 minutes.
Right, where?
Okay, I'll be right there.
It's been a while, Ji-eun.
You're here, Mr. Lee.
Congratulations.
I heard Audrey is in charge of not only
the Earlaine J launch show, but also all the marketing.
I'm excited as the CEO of a competing brand.
Thank you.
You can look forward to this collection.
Everyone worked hard on it.
It must feel great to see
the new collection of a friend you've supported.
It's touching that Joseph's uniqueness is
being recognized by an international luxury brand.
I really am proud and happy for him.
We'll be seeing each other like this more often.
I hope you're not uncomfortable.
Of course not.
I'm looking forward to working with you, Mr. Lee.
I look forward to working with you too, Ms. Pyo.
Oh, shoot.
Joseph!
It's here!
Joseph, we don't have time. It's showtime.
-Esther. -Jjoseph.
The show's in eleven, ten minutes. Go on stage.
Slay! I can't.
I need to check the finale outfit and add volume.
You have ten minutes. You're the one opening the show.
What I wanted to say on stage was our story.
Right. He can tell it.
What?
What is it?
Find a style you like.
I'm so excited.
-I'm getting nervous! -Right?
Don't be nervous.
I'll be watching from right here. You can do it, right?
Wow, my friend's so cool.
What's your dream?
Doing what you want to do?
Hey,
this is a time capsule we'll open when you come back to Korea.
Answer honestly, okay?
Then mine's to be on top.
Chanel, Prada, Diana, Earlaine.
A top model that all the luxury brands want a contract with.
Who can do it better than me?
I know it. I'm going to make it happen.
Slay! Your confidence will take you to the top, Seon-ho.
Hey!
Okay. What about you, Woo-min?
I'm not sure. Well, I don't always have a dream.
I have a dream sometimes, but then it changes,
and I find another by chance.
That's how dreams are.
What about you?
My dream is to have my own little atelier.
I want people to enjoy the pretty clothes I make, and be happy.
I love the sound of scissors cutting a piece of cloth.
I want my heart to reach people with every stitch I sew.
What about you?
As for me,
you know I like pretty things.
In this fashion industry surrounded by beautiful things,
I want to be a special and indispensable person
who's more passionate and capable than anyone else.
You have high aspirations.
Let's make them happen. Promise!
-Promise! -How?
What do you mean,"How?" As always, ride or die!
-Ride or die! -Ride or die!
Okay!
Jjoseph!
Why are you crying?
I'm just so happy.
I've never felt happier.
You did so great. You worked so hard.
You too, Ppyoji.
We were awesome.
Seriously.
Joseph! Everyone's looking for you. What are you doing? Come on!
-Joseph! -Joseph!
Are you Ms. Pyo Ji-eun from Audrey?
Hello, ma'am.
You even know my name. What an honor.
I've heard about how Pyo Ji-eun from Audrey does such great work.
No way.
You're keeping us at InFashion on our toes.
Oh my, InFashion is at the top of the industry.
How could I? That can't be true.
We handle 60% of Korean luxury brands,
you know that right?
And you're aware of the celebrities I style.
-Am I right? -Of course, I am.
Here's your ticket to a broader world.
It's my number. Take it.
Thank you.
Think about it. I'll see you around.
It's Thierry!
Woo-min.
Let's wake the kids up and go home.
Okay.
I can't find a driver.
What do we do with everyone?
Just wait.
And then what? You got an idea?
I do.
In a minute...
Kids, party's over. Let's go home!
Wow!
What did I tell you?
What are you doing? Get in!
It's time to go home!
Let's go.
Hey, Gang-woo.
Hurry up!
Let's go!
-Come on! -Let's go!
Excuse me.
Hey.
Well.
Aren't you going home? The bus is here.
Shall we follow each other?
"We..."
Or forget about it.
Slay. Bosh.
Guys, the party must go on.
Mr. Driver, cue the music!
There are people who shine in hidden places.
Thanks to them, new fashion is born today.
The outfits you wear pass through the hands
of cloth cutters, pattern makers, and tailors in numerous workshops.
It goes without saying that countless people's hard work
is involved in the process before the outfit ends up in our hands.
From designers to brands,
from MDs to VMDs,
and from stylists to PR agencies.
The passionate world of fashion is created by these people
who love fashion more than anyone else.
PEOPLE IN FASHION WITH PASSION
The new season that always comes one step ahead of the world
excites us and captivates us every moment with something new.
Bosh.
All these people are waiting for your clothes.
Let's go for collections abroad together.
Seon-ho is starting to work abroad again.
Don't give up on modeling. You've got talent.
Seon-ho.
Whether you're a rookie or famous,
you have to start with auditions. You know that, right?
Do you think I can make it?
I did it, so why can't you?
You said your dream was to be friends and roommates.
Let's make it happen.
A dream is not something you can just give up on.
Wow, my girlfriend's so cool.
MOMMY - GO SEON-HO! DADDY - DON'T SKIP MEALS
Mom and Dad are so proud of you, Seon-ho.
She said we're people who love fashion more than anyone.
I almost teared up reading the editor's letter Ms. Ahn wrote.
You are tearing up now.
I...
I got an offer from a top company in the industry.
Really?
So are you going? Are you quitting Audrey?
I'm okay with not being the star of the show.
It's all right if people don't know what I do.
Because I know.
Because I know how much I love my work
better than anyone else.
That's enough for me, and it makes me happy.
It was nice to be recognized though.
We've never met before, but she even knew my name.
I love you, Pyo Ji-eun.
We should kiss properly.
Should we?
Come on! There are lots of people here.
You wanted to kiss properly.
-It was a joke! -What do you mean it's a joke?
People aren't watching us. There's barely anyone here.
-Hey, don't! -It's okay!
I'm getting an atelier in Paris.
I'm going to take over Earlaine.
I'll go to New York, London, Milan, and Paris again,
to sweep collections in those cities.
My camera's going to be pretty busy, too.
Vogue called me yesterday.
Then I...
MS. OH
I will...
-Pick up the phone! -Pick up the phone!
This is Pyo Ji-eun.
Yes, I got it.
Hey, wait up!
Is Ji-eun still at the bottom of the caste?
No, I'm not!
-You're not at our level. -That's not true!
Go higher.
-I did! -Let's lower our levels for Ppyoji.
-What's up with you? -It's fine.