1
00:00:01,647 --> 00:00:06,193
[Cabo] In the world, there are probably
about 340 cruise ships

2
00:00:06,277 --> 00:00:08,571
that qualify as substantial cruise ships.

3
00:00:08,654 --> 00:00:11,323
We're four. We're just four.

4
00:00:11,866 --> 00:00:14,952
But, I mean,
we're in almost a category by ourselves.

5
00:00:29,300 --> 00:00:34,055
My dad was in the Navy and that, actually,
is very meaningful to me right now.

6
00:00:34,638 --> 00:00:37,641
My dad passed away about six years ago.

7
00:00:37,725 --> 00:00:41,896
And so, the first time that I went to the
shipyard and I'm standing there looking up

8
00:00:41,979 --> 00:00:46,525
at our Disney cruise ships being built,
I literally had goose bumps.

9
00:00:46,609 --> 00:00:49,487
And I just felt
like my dad was on my shoulder.

10
00:00:49,570 --> 00:00:52,073
And I was like,
"Dad, you can see this, right?"

11
00:00:54,909 --> 00:00:57,578
My title is Portfolio Creative Executive.

12
00:00:57,661 --> 00:01:00,873
And so, I'm entrusted with the
creative development of the cruise ship.

13
00:01:00,956 --> 00:01:04,835
Yeah. How do we get the parents
to go down to the kid's area?

14
00:01:04,919 --> 00:01:08,130
Well, this is the guest design type of
thing that's going on throughout the ship.

15
00:01:08,214 --> 00:01:09,507
-So you talked about...
-[Cabo] Yeah, yeah.

16
00:01:09,590 --> 00:01:12,051
...how these hallways
are just so long and how we come...

17
00:01:12,134 --> 00:01:15,346
[Cabo] I work with my team to figure out

18
00:01:15,429 --> 00:01:18,307
what the inside of the ship
should look like

19
00:01:18,391 --> 00:01:21,268
and what are the things
that we should do on the ship.

20
00:01:22,937 --> 00:01:26,023
I never understood the, kind of,
the power of a cruise.

21
00:01:26,107 --> 00:01:29,944
'Cause you're on a ship
with people that become your friends

22
00:01:30,027 --> 00:01:36,701
for seven days, 14 days, whatever it is,
and you're living it 24-7.

23
00:01:36,992 --> 00:01:42,540
So, I need us to actually look harder
at the array of colors

24
00:01:42,623 --> 00:01:46,210
and the palette of materials
that we've selected.

25
00:01:46,293 --> 00:01:49,213
Yeah, there's a-- I think there's a real
great sense of romanticism,

26
00:01:49,296 --> 00:01:53,259
um, with, kind of, the contrast
between the lights and the darks.

27
00:01:53,342 --> 00:01:56,721
How are we gonna inspire
that sense of monumentality?

28
00:01:56,804 --> 00:01:59,974
People say, "I had no idea
that Disney would have architects

29
00:02:00,057 --> 00:02:03,978
or interior designers
or theme lighting designers,"

30
00:02:04,061 --> 00:02:06,939
and then it makes sense
once you start to tell them like,

31
00:02:07,023 --> 00:02:09,483
"Well, who do you think designs
all these things?" You know?

32
00:02:09,567 --> 00:02:13,487
So, who is this character,
if I'm looking at this? Do you guys know?

33
00:02:13,571 --> 00:02:16,574
Because it hit me immediately
when I started thinking about it.

34
00:02:17,324 --> 00:02:18,409
I would probably say Merida.

35
00:02:18,492 --> 00:02:21,579
-[man] Yeah.
-Absolutely! And we missed it.

36
00:02:21,662 --> 00:02:25,916
So we've got to be tougher on ourselves
when we're developing these colors.

37
00:02:26,000 --> 00:02:29,003
First and foremost is,
we're representing our stories.

38
00:02:29,086 --> 00:02:31,005
And how do we bring them alive?

39
00:02:31,088 --> 00:02:33,674
So, I have, at least, the fortune

40
00:02:33,758 --> 00:02:37,011
of understanding design,
interiors, all of that.

41
00:02:37,094 --> 00:02:40,181
So, that's very helpful on a cruise ship
where you're designing

42
00:02:40,264 --> 00:02:45,770
millions of square feet of space, and yet,
we need to tie it intimately to our brand,

43
00:02:45,853 --> 00:02:47,772
because that's where we get our position.

44
00:02:47,855 --> 00:02:50,775
That's what makes us different
from any other cruise ship out there.

45
00:02:50,858 --> 00:02:55,446
You know, how do we have these, this
color scheme, next to this color scheme?

46
00:02:55,529 --> 00:02:57,948
Belle is, you know, in the golds.

47
00:02:58,032 --> 00:03:01,786
Right. So that distinction, like,
we have to totally be on top of that.

48
00:03:01,869 --> 00:03:03,204
-[man] Yeah, I agree.
-So if we have a space

49
00:03:03,287 --> 00:03:05,539
that represents those specific princesses,

50
00:03:05,623 --> 00:03:08,959
they're all classic,
but they're different, right?

51
00:03:09,043 --> 00:03:12,213
On our cruise ship,
the characters are there,

52
00:03:12,296 --> 00:03:14,215
and you'll ask your kid, and they'll say,

53
00:03:14,298 --> 00:03:18,302
"Mommy, you know, I played
with Spider-Man for two hours today."

54
00:03:18,386 --> 00:03:20,012
You know, "I know Spider-Man."

55
00:03:20,096 --> 00:03:24,433
That's the kind of intensity
that we can bring people into.

56
00:03:24,517 --> 00:03:28,729
I see that a lot of our guests
do decorate their doors.

57
00:03:28,813 --> 00:03:30,648
But I never thought of it in that light,

58
00:03:30,731 --> 00:03:32,817
that that could actually
be something that...

59
00:03:33,984 --> 00:03:36,612
-basically, activates the corridors.
-Yeah, that's cool.

60
00:03:36,696 --> 00:03:39,407
It makes them very interesting to go down.

61
00:03:39,490 --> 00:03:45,079
So right now, we got a pool here
and pools here, but if we redraw it...

62
00:03:45,162 --> 00:03:48,207
And everything is sort of concentrated
right in the middle right now.

63
00:03:48,290 --> 00:03:49,875
-Right there. Yeah.
-There's just-- Right in here.

64
00:03:49,959 --> 00:03:53,754
So, you know, maybe we start spreading
these pools throughout.

65
00:03:53,838 --> 00:03:55,172
You know? If you have them...

66
00:03:55,256 --> 00:03:57,425
[Cabo] The ships have to do everything
for themselves.

67
00:03:57,508 --> 00:03:59,427
So, we have recycling plants.

68
00:03:59,510 --> 00:04:01,220
We're making our own power.

69
00:04:01,303 --> 00:04:04,390
We have paint shops,
wood shops, metal shops.

70
00:04:04,473 --> 00:04:08,853
Because if you have to fix something
and something breaks, you've gotta get it.

71
00:04:08,936 --> 00:04:11,230
You're not calling out to Home Depot.

72
00:04:11,313 --> 00:04:15,943
So we've got all of this stuff anticipated
that we might need to take care of.

73
00:04:18,070 --> 00:04:23,451
It gives me a huge amount of pride for
what my dad did, you know, being on ships.

74
00:04:23,534 --> 00:04:27,496
And actually, I remember he would say
that he was in charge of a floating city.

75
00:04:30,041 --> 00:04:33,711
Everyone wants their vacation
to be the best,

76
00:04:34,253 --> 00:04:36,881
and that's what we're trying to deliver.