1 00:00:01,578 --> 00:00:05,313 Narrator: WHEN OIL IS DISCOVERED IN AMERICA IN 1859... 2 00:00:05,416 --> 00:00:07,382 GENTLEMEN, WE'RE GONNA BE RICH! 3 00:00:07,484 --> 00:00:10,719 ...IT TRIGGERS AN EXPLOSIVE CHAIN OF EVENTS... 4 00:00:10,821 --> 00:00:13,588 THERE WERE ENORMOUS OPPORTUNITIES TO MAKE MONEY. 5 00:00:13,690 --> 00:00:17,259 Narrator: ...THAT SETS THE WORLD ON FIRE. 6 00:00:17,361 --> 00:00:20,429 TWO AMERICAN TITANS, THOMAS A. SCOTT... 7 00:00:20,564 --> 00:00:23,365 WE'RE IN THE PRIME SPOT. WE NEED TO STAY THAT WAY. 8 00:00:23,467 --> 00:00:25,300 Narrator: ...AND JOHN D. ROCKEFELLER... 9 00:00:25,402 --> 00:00:28,270 GENTLEMEN, I SEE A GREAT FORTUNE AHEAD OF US. 10 00:00:28,372 --> 00:00:30,005 Narrator: ...BATTLE FOR CONTROL. 11 00:00:30,107 --> 00:00:32,007 Nelson: IT'S ASTONISHING WHAT HAPPENS. 12 00:00:32,109 --> 00:00:37,579 IT'S THE BLOODIEST LABOR CONFLICT IN AMERICAN HISTORY. 13 00:00:37,681 --> 00:00:41,516 Narrator: ONE WILL BE DESTROYED. 14 00:00:41,618 --> 00:00:44,619 THE OTHER BECOMES THE WORLD'S RICHEST MAN. 15 00:00:44,721 --> 00:00:46,154 TAKE STANDARD OIL STOCK, 16 00:00:46,256 --> 00:00:49,791 AND YOUR FAMILY WILL NEVER KNOW WANT. 17 00:00:49,893 --> 00:00:53,395 THESE ARE THE EPIC STORIES 18 00:00:53,497 --> 00:00:58,033 OF MEN STRUGGLING FOR SUPREMACY, BUILDING EMPIRES, 19 00:00:58,135 --> 00:01:03,271 AND CHANGING THE COURSE OF AMERICAN HISTORY FOREVER. 20 00:01:03,373 --> 00:01:06,274 -- Captions by VITAC -- www.vitac.com 21 00:01:06,376 --> 00:01:09,244 CAPTIONS PAID FOR BY DISCOVERY COMMUNICATIONS 22 00:01:09,346 --> 00:01:11,546 ¶¶ 23 00:01:18,555 --> 00:01:21,690 IN THE HILLS OF TITUSVILLE, PENNSYLVANIA, 24 00:01:21,792 --> 00:01:24,292 EDWIN DRAKE IS ON A MISSION... 25 00:01:24,394 --> 00:01:27,162 [ AIR HISSING ] 26 00:01:27,264 --> 00:01:29,097 ...DRILLING FOR CRUDE OIL. 27 00:01:29,199 --> 00:01:31,233 ¶¶ 28 00:01:42,179 --> 00:01:45,680 AFTER MONTHS OF TOIL, HE STRIKES IT RICH. 29 00:01:45,782 --> 00:01:47,315 [ LAUGHS ] 30 00:01:47,417 --> 00:01:48,583 [ WHISTLE BLOWS ] 31 00:01:48,685 --> 00:01:51,186 [ LAUGHING ] 32 00:01:51,288 --> 00:01:54,756 Yergin: WHEN EDWIN DRAKE STRUCK OIL, IT WAS LIKE A GOLD RUSH. 33 00:01:54,825 --> 00:01:56,892 BUT IT WAS EVEN MORE THAN A GOLD RUSH. 34 00:01:56,994 --> 00:01:59,161 YEAH! 35 00:01:59,263 --> 00:02:02,197 IT WAS SOMETHING THAT WOULD TRANSFORM THE WORLD. 36 00:02:02,299 --> 00:02:03,832 Man: CAN I SEE IT AGAIN? 37 00:02:03,934 --> 00:02:05,500 GENTLEMEN, WE'RE GONNA BE RICH. 38 00:02:05,602 --> 00:02:06,835 [ MEN CHEERING ] 39 00:02:06,937 --> 00:02:10,472 WHAT EDWIN DRAKE DID WAS REVOLUTIONARY, 'CAUSE HE PROVED 40 00:02:10,574 --> 00:02:14,042 THAT YOU COULD DRILL FOR THIS SUBSTANCE CALLED ROCK OIL, 41 00:02:14,144 --> 00:02:15,810 AND YOU COULD TURN IT INTO A PRODUCT 42 00:02:15,913 --> 00:02:17,312 THAT THE WHOLE WORLD WANTED. 43 00:02:17,414 --> 00:02:19,014 [ MEN CHEERING, LAUGHING ] 44 00:02:19,116 --> 00:02:23,985 Narrator: THE PRODUCT THAT WILL CHANGE EVERYTHING IS KEROSENE. 45 00:02:24,087 --> 00:02:26,755 UP UNTIL KEROSENE, THE ONLY LIGHT PEOPLE HAD 46 00:02:26,857 --> 00:02:30,692 WAS EITHER FROM A FIREPLACE OR FROM VERY FAINT CANDLES. 47 00:02:30,794 --> 00:02:33,395 ¶¶ 48 00:02:33,497 --> 00:02:36,198 SUDDENLY, YOU HAD THIS RELIABLE, STEADY LIGHT. 49 00:02:36,300 --> 00:02:39,334 AND IT LIT THE PEOPLE'S LIVES, 50 00:02:39,436 --> 00:02:41,503 AND IT REALLY PUSHED BACK DARKNESS. 51 00:02:41,605 --> 00:02:44,306 ¶¶ 52 00:02:48,145 --> 00:02:50,745 Narrator: IN CLEVELAND, A YOUNG ENTREPRENEUR 53 00:02:50,847 --> 00:02:55,383 SEES FIRSTHAND THE POTENTIAL OF DRAKE'S DISCOVERY. 54 00:02:55,485 --> 00:03:00,855 HIS NAME IS JOHN D. ROCKEFELLER. 55 00:03:00,958 --> 00:03:03,758 Nelson: ROCKEFELLER IS IN THE COMMISSION BUSINESS. 56 00:03:03,860 --> 00:03:05,227 THE COMMISSION BUSINESS MEANS 57 00:03:05,329 --> 00:03:07,162 SHIPPING ANYTHING THAT AN ARMY NEEDS 58 00:03:07,264 --> 00:03:10,999 OR ANYTHING THAT A MERCHANT NEEDS IN A COUNTRY STORE. 59 00:03:11,101 --> 00:03:12,467 [ INDISTINCT CONVERSATIONS ] 60 00:03:12,569 --> 00:03:14,636 Yergin: BUT BY THEN THE WORD WAS GETTING OUT 61 00:03:14,738 --> 00:03:16,771 THAT THERE WAS THIS NEW BUSINESS CALLED OIL. 62 00:03:16,873 --> 00:03:18,940 AND THAT'S WHAT CAUGHT HIS IMAGINATION. 63 00:03:19,042 --> 00:03:21,109 ¶¶ 64 00:03:21,211 --> 00:03:24,412 Narrator: IN PITTSBURGH, THOMAS A. SCOTT HAS BECOME 65 00:03:24,514 --> 00:03:27,082 ONE OF AMERICA'S MOST POWERFUL BUSINESSMEN 66 00:03:27,184 --> 00:03:28,750 THROUGH CLEVER INVESTING. 67 00:03:28,852 --> 00:03:31,319 Nelson: TOM SCOTT HAS COPPER MINES AND GOLD MINES. 68 00:03:31,421 --> 00:03:33,822 HE'S INTERESTED IN OIL. HE'S INTERESTED IN WHEAT. 69 00:03:33,924 --> 00:03:36,658 HE'S INTERESTED IN COAL, ALL OF THESE THINGS. 70 00:03:36,760 --> 00:03:40,762 Narrator: SCOTT IS ALSO VICE PRESIDENT OF THE PENNSYLVANIA RAILROAD, 71 00:03:40,864 --> 00:03:43,398 AMERICA'S BIGGEST COMPANY. 72 00:03:43,500 --> 00:03:46,568 Nelson: TOM SCOTT'S VISION IS TO MAKE THE PENNSYLVANIA RAILROAD 73 00:03:46,670 --> 00:03:49,604 THE THROUGH POINT FOR ALL OF THESE GOODS. 74 00:03:49,706 --> 00:03:52,073 HE WANTS TO MAKE SURE THAT THINGS ARRIVE IN PITTSBURGH 75 00:03:52,175 --> 00:03:53,875 AND THEN GET FINISHED IN PITTSBURGH... 76 00:03:53,977 --> 00:03:56,878 WE'RE IN THE PRIME SPOT. WE NEED TO STAY THAT WAY. 77 00:03:56,980 --> 00:03:58,880 Nelson: ...THEN MAKE IT AS EXPENSIVE AS POSSIBLE 78 00:03:58,982 --> 00:04:01,016 FOR THOSE GOODS TO FLOW FROM PITTSBURGH ELSEWHERE. 79 00:04:01,118 --> 00:04:03,285 AND THAT'S HOW HE'S GONNA MAKE HIS PROFIT. 80 00:04:03,387 --> 00:04:06,621 ¶¶ 81 00:04:06,723 --> 00:04:08,089 Narrator: IN TITUSVILLE, 82 00:04:08,191 --> 00:04:11,860 DRAKE'S DISCOVERY SPARKS A FULL-BLOWN OIL RUSH. 83 00:04:14,498 --> 00:04:16,698 SENSING AN OPPORTUNITY, 84 00:04:16,800 --> 00:04:21,536 JOHN D. ROCKEFELLER COMES TO THE OIL REGION IN THE EARLY 1860s. 85 00:04:21,638 --> 00:04:23,772 ¶¶ 86 00:04:29,946 --> 00:04:31,146 Drake: MORE BUCKETS, MEN. 87 00:04:31,248 --> 00:04:33,214 Man: MR. DRAKE, THERE ARE NO MORE BUCKETS. 88 00:04:33,317 --> 00:04:34,883 [ INDISTINCT CONVERSATIONS ] 89 00:04:34,985 --> 00:04:36,584 EMPTY THE ASH CAN. 90 00:04:36,687 --> 00:04:39,954 Narrator: ROCKEFELLER DOESN'T LIKE WHAT HE SEES. 91 00:04:40,057 --> 00:04:44,926 HE LOOKED AT THE OIL REGION AND WAS REPELLED BY THE CHAOS OF IT. 92 00:04:45,028 --> 00:04:47,996 ¶¶ 93 00:04:48,098 --> 00:04:49,831 [ SIGHS ] 94 00:04:49,933 --> 00:04:51,499 WHAT WASTE. 95 00:04:54,871 --> 00:04:58,740 Yergin: HE WAS ALSO REPELLED BY THE AMORALITY OF IT -- 96 00:04:58,842 --> 00:05:01,242 THE ALCOHOL, THE PROSTITUTES, 97 00:05:01,345 --> 00:05:05,847 THE SENSE OF THE WILD UP-AND-DOWN BEHAVIOR. 98 00:05:05,949 --> 00:05:08,483 McElwee: HE DID NOT CONSIDER THESE MEN WELL-EDUCATED. 99 00:05:08,585 --> 00:05:10,785 THEY WEREN'T. THEY WERE DRIFTERS. 100 00:05:10,887 --> 00:05:13,021 THEY WERE PEOPLE LOOKING FOR A FORTUNE. 101 00:05:13,123 --> 00:05:14,923 ¶¶ 102 00:05:15,025 --> 00:05:17,759 Narrator: ROCKEFELLER WANTS TO CASH IN ON THE BOOM. 103 00:05:17,861 --> 00:05:19,594 IT MAY NOT AFFECT THEIR BOTTOM LINE, 104 00:05:19,696 --> 00:05:21,496 BUT IT CERTAINLY AFFECTS MINE. 105 00:05:21,598 --> 00:05:25,400 BUT INSTEAD OF SEEING PROFITS, HE SEES PROBLEMS. 106 00:05:25,502 --> 00:05:28,336 IF I AM TO INVEST IN OIL, I'LL DEVISE A FAR BETTER METHOD 107 00:05:28,438 --> 00:05:31,639 OF TRANSPORTATION FROM THE FIELDS. 108 00:05:31,742 --> 00:05:34,242 THE BIGGEST HURDLE FACING THE INDUSTRY 109 00:05:34,344 --> 00:05:37,178 IS MOVING OIL FROM ONE PLACE TO ANOTHER. 110 00:05:37,280 --> 00:05:40,148 ¶¶ 111 00:05:40,250 --> 00:05:42,250 TOM SCOTT KNOWS THE SOLUTION... 112 00:05:42,352 --> 00:05:44,652 [ INDISTINCT CONVERSATIONS ] 113 00:05:44,755 --> 00:05:47,622 ...RAIL. 114 00:05:47,724 --> 00:05:49,257 COME, NOW! 115 00:05:49,359 --> 00:05:51,059 BE QUICK ABOUT IT. 116 00:05:51,161 --> 00:05:53,528 Nelson: TOM SCOTT SEES THE RAILROAD IN EVERYTHING. 117 00:05:53,630 --> 00:05:54,696 FOR HIM, THE RAILROAD 118 00:05:54,798 --> 00:05:57,265 IS THE BEGINNING AND THE END OF THE WORLD. 119 00:05:57,367 --> 00:06:01,169 Narrator: IN THE EARLY 1860s, CRUDE OIL TRAVELS BY BARGE 120 00:06:01,271 --> 00:06:04,072 TO THE EPICENTER OF THIS EXPLODING INDUSTRY -- 121 00:06:04,174 --> 00:06:05,407 PITTSBURGH. 122 00:06:05,509 --> 00:06:08,009 THERE, IT'S REFINED INTO KEROSENE 123 00:06:08,111 --> 00:06:10,712 AND HEADS OUT TO MARKET ON TOM SCOTT'S TRAINS. 124 00:06:10,814 --> 00:06:12,013 [ INDISTINCT CONVERSATIONS ] 125 00:06:12,115 --> 00:06:14,249 Nelson: HE'S GONNA MAKE IT AS CHEAP AS POSSIBLE 126 00:06:14,351 --> 00:06:16,317 TO GET ALL THE GOODS TO COME TO PITTSBURGH, 127 00:06:16,420 --> 00:06:18,286 AND THEN MAKE IT AS EXPENSIVE AS POSSIBLE 128 00:06:18,388 --> 00:06:20,655 FOR THOSE GOODS TO FLOW FROM PITTSBURGH ELSEWHERE. 129 00:06:20,757 --> 00:06:22,657 AND THAT'S HOW HE'S GONNA MAKE HIS PROFIT. 130 00:06:22,759 --> 00:06:24,492 McElwee: WANTED IT TO REMAIN THAT WAY 131 00:06:24,594 --> 00:06:27,495 BECAUSE HE'S THE ONLY RAILROAD WHO SERVED PITTSBURGH. 132 00:06:27,597 --> 00:06:29,497 HE HAD IT LOCKED UP. 133 00:06:29,599 --> 00:06:32,967 ¶¶ 134 00:06:33,069 --> 00:06:37,572 Narrator: IT'S A BATTLE BETWEEN SCOTT IN PITTSBURGH... 135 00:06:37,674 --> 00:06:39,641 AND ROCKEFELLER IN CLEVELAND. 136 00:06:39,743 --> 00:06:41,776 GET THESE OIL BARRELS LOADED, MEN. 137 00:06:41,878 --> 00:06:42,777 -GOT IT? -YEP. 138 00:06:42,879 --> 00:06:44,846 ONE, TWO, THREE. 139 00:06:44,948 --> 00:06:47,449 Nelson: ROCKEFELLER UNDERSTANDS THAT CHEAP LIGHT 140 00:06:47,551 --> 00:06:50,318 IS THE THING THAT HE'S GONNA BRING TO THE REST OF THE WORLD. 141 00:06:50,420 --> 00:06:52,387 MAURICE, OIL IS TREATING US BETTER 142 00:06:52,489 --> 00:06:54,055 THAN ANY OF OUR OTHER COMMODITIES. 143 00:06:54,157 --> 00:06:56,391 OH, AND HE THINKS THAT OIL, JUST OIL, 144 00:06:56,493 --> 00:06:59,294 IS GONNA MAKE A FORTUNE FOR HIM. 145 00:06:59,396 --> 00:07:02,597 Narrator: THEN, ON APRIL 12, 1861, 146 00:07:02,699 --> 00:07:05,033 AN EVENT THAT CHANGES EVERYTHING. 147 00:07:05,135 --> 00:07:07,435 ¶¶ 148 00:07:07,537 --> 00:07:09,204 FORCES FROM THE SOUTHERN STATES 149 00:07:09,306 --> 00:07:12,040 FIRE ON FORT SUMTER, SOUTH CAROLINA, 150 00:07:12,142 --> 00:07:15,210 IGNITING THE CIVIL WAR. 151 00:07:15,312 --> 00:07:18,346 EVEN WHILE THE CIVIL WAR WAS RAGING, 152 00:07:18,415 --> 00:07:20,448 YOU HAD THIS BOOM ACTIVITY GOING ON 153 00:07:20,550 --> 00:07:23,384 IN WESTERN PENNSYLVANIA AT THE SAME TIME. 154 00:07:23,487 --> 00:07:24,719 [ GUNSHOTS ] 155 00:07:24,821 --> 00:07:26,821 [ MEN SHOUTING, HORSE NEIGHS ] 156 00:07:26,923 --> 00:07:29,691 Narrator: AS THE NATION DESCENDS INTO TURMOIL, 157 00:07:29,793 --> 00:07:32,327 TWO INDUSTRIES EXPLODE -- 158 00:07:32,429 --> 00:07:35,029 OIL AND RAIL. 159 00:07:35,131 --> 00:07:37,699 Nelson: TOM SCOTT IMAGINED THE PENNSYLVANIA RAILROAD 160 00:07:37,801 --> 00:07:40,301 AS A WORLD-GIRDLING ENTERPRISE. 161 00:07:40,403 --> 00:07:41,503 ONCE THE CIVIL WAR STARTS, 162 00:07:41,605 --> 00:07:43,605 HE SEES IT AS SOMETHING THAT'S GONNA CONNECT 163 00:07:43,707 --> 00:07:45,473 THE MISSISSIPPI RIVER TO THE EAST COAST 164 00:07:45,575 --> 00:07:47,909 AND THEN THE EAST COAST TO THE WEST COAST. 165 00:07:48,011 --> 00:07:50,044 HIS VISION IS THAT THE PENNSYLVANIA RAILROAD'S 166 00:07:50,146 --> 00:07:51,646 GONNA BE THE CENTER OF THE WORLD, 167 00:07:51,748 --> 00:07:53,948 THE KIND OF MAIN LINE OF AMERICA. 168 00:07:54,050 --> 00:07:56,251 [ TRAIN WHISTLE BLOWING ] 169 00:07:56,353 --> 00:07:59,787 ¶¶ 170 00:07:59,890 --> 00:08:03,091 Narrator: ROCKEFELLER SEES THINGS DIFFERENTLY -- 171 00:08:03,193 --> 00:08:06,995 THAT THE REAL MONEY WILL FLOW FROM A NEW INDUSTRY, 172 00:08:07,097 --> 00:08:09,864 THE DARK ART OF OIL REFINING. 173 00:08:09,966 --> 00:08:12,667 ¶¶ 174 00:08:12,769 --> 00:08:17,939 IN 1863, THE OPPORTUNITY HE'S BEEN WAITING FOR ARRIVES. 175 00:08:18,041 --> 00:08:21,376 Andrews: GENTLEMEN, GENTLEMEN, MAY I HAVE A WORD? 176 00:08:21,478 --> 00:08:24,412 SAMUEL ANDREWS CAME INTO ROCKEFELLER'S LIFE 177 00:08:24,514 --> 00:08:26,147 WHEN ROCKEFELLER WAS A PARTNER 178 00:08:26,249 --> 00:08:28,082 OF THE CLARK BROTHERS IN CLEVELAND. 179 00:08:28,184 --> 00:08:31,185 GENTLEMEN, I'VE SUCCEEDED IN TURNING CRUDE OIL 180 00:08:31,288 --> 00:08:35,690 INTO A KEROSENE MORE STABLE AND CLEAN-BURNING THAN ANY OTHER. 181 00:08:35,792 --> 00:08:38,326 ANDREWS KNEW HOW TO REFINE CRUDE 182 00:08:38,428 --> 00:08:40,728 AND MAKE A MARKETABLE PRODUCT OUT OF IT. 183 00:08:40,830 --> 00:08:43,064 INVEST WITH ME, 184 00:08:43,166 --> 00:08:45,867 AND TOGETHER, WE WILL REVOLUTIONIZE 185 00:08:45,969 --> 00:08:48,002 THE OIL REFINERY BUSINESS. 186 00:08:48,104 --> 00:08:50,238 HE WAS CRITICAL TO THE ORGANIZATION. 187 00:08:50,340 --> 00:08:51,372 HE HAD THE KNOWLEDGE. 188 00:08:51,474 --> 00:08:53,508 THEY DIDN'T HAVE IT, AND THEY NEEDED IT. 189 00:08:53,610 --> 00:08:56,344 INTERESTING. TELL ME MORE, MR. ANDREWS. 190 00:08:56,446 --> 00:09:00,181 ROCKEFELLER HAD A KIND OF VISION OR A SENSE OR INTUITION 191 00:09:00,283 --> 00:09:03,851 OR A CONVICTION ABOUT THE FUTURE THAT THE CLARKS DIDN'T HAVE. 192 00:09:03,954 --> 00:09:05,119 NO CHANCE. 193 00:09:05,221 --> 00:09:08,623 JOHN AND I TOGETHER DO NOT HAVE MORE THAN $250. 194 00:09:08,725 --> 00:09:10,892 Yergin: ROCKEFELLER WAS FULL OF CONFIDENCE 195 00:09:10,994 --> 00:09:13,895 AND WANTED TO AGGRESSIVELY BUILD THE BUSINESS, 196 00:09:13,997 --> 00:09:16,397 PUT MONEY IN IT, BORROW MONEY, KEEP BUILDING. 197 00:09:16,499 --> 00:09:18,833 OH, I THINK WE CAN SPARE MORE THAN THAT, MAURICE. 198 00:09:18,935 --> 00:09:22,036 PEOPLE LIKE ROCKEFELLER WERE BIG RISK-TAKERS. 199 00:09:22,138 --> 00:09:24,272 WE SHALL PLEDGE $4,000 200 00:09:24,374 --> 00:09:27,475 FOR HALF OF THE WORKING CAPITAL OF THIS NEW REFINING VENTURE. 201 00:09:27,577 --> 00:09:30,144 ROCKEFELLER WAS WILLING TO BET BIG 202 00:09:30,246 --> 00:09:32,347 IN HOPES THAT HE COULD WIN BIG. 203 00:09:32,449 --> 00:09:36,250 WELL, IF JOHN WILL GO IN, I WILL. 204 00:09:36,353 --> 00:09:38,419 ¶¶ 205 00:09:45,595 --> 00:09:48,930 Narrator: ROCKEFELLER HAS ONE BIG PROBLEM -- 206 00:09:49,032 --> 00:09:51,599 HE HAS TO RELY ON RAILWAYS TO BRING THE CREW 207 00:09:51,701 --> 00:09:53,868 TO HIS NEW REFINERY IN CLEVELAND. 208 00:09:53,970 --> 00:09:56,471 [ TRAIN BELL DINGING ] 209 00:09:56,573 --> 00:09:59,207 TOM SCOTT HAS HIS OWN AGENDA. 210 00:09:59,309 --> 00:10:01,976 HE WANTS REFINING TO STAY IN PITTSBURGH 211 00:10:02,078 --> 00:10:05,580 SO HIS RAILWAY REAPS ALL THE PROFIT. 212 00:10:05,682 --> 00:10:09,651 SCOTT AND ROCKEFELLER ARE NOW ON A DIRECT COLLISION COURSE 213 00:10:09,753 --> 00:10:10,685 OVER OIL. 214 00:10:10,787 --> 00:10:12,320 SLASH THE RATES. 215 00:10:12,422 --> 00:10:14,422 ¶¶ 216 00:10:17,060 --> 00:10:19,494 ¶¶ 217 00:10:21,498 --> 00:10:25,767 Narrator: IN THE 1860s, GREAT FORCES ARE SHAPING AMERICA. 218 00:10:25,869 --> 00:10:27,235 [ GUNFIRE ] 219 00:10:27,337 --> 00:10:28,703 [ MEN SHOUTING ] 220 00:10:28,805 --> 00:10:33,808 AS A BLOODY CIVIL WAR TEARS THE NATION APART... 221 00:10:33,910 --> 00:10:36,944 RAILROADS EXPAND FROM EAST TO WEST. 222 00:10:37,047 --> 00:10:41,049 OIL IS CREATING AN INDUSTRY THAT WILL TRANSFORM THE PLANET. 223 00:10:41,151 --> 00:10:44,519 GENTLEMEN, I SEE A GREAT FORTUNE AHEAD OF US. 224 00:10:44,621 --> 00:10:48,990 TWO MEN PLANNING THEIR FORTUNES ARE DESTINED TO CLASH. 225 00:10:49,059 --> 00:10:50,758 I'LL WIPE 'EM OFF THE MAP. 226 00:10:50,860 --> 00:10:54,262 ¶¶ 227 00:10:54,364 --> 00:10:57,065 West: THE RELATIONSHIP BETWEEN OIL AND RAIL 228 00:10:57,167 --> 00:11:00,835 WAS ABSOLUTELY CRUCIAL IN THE 19th CENTURY, 229 00:11:00,937 --> 00:11:04,372 BECAUSE OIL REFINERS NEEDED RAILROAD LINES 230 00:11:04,474 --> 00:11:07,475 IN ORDER TO TRANSPORT THEIR PRODUCT. 231 00:11:07,577 --> 00:11:09,911 [ TRAIN BELL DINGING ] 232 00:11:10,013 --> 00:11:14,482 Narrator: ROCKEFELLER'S PLAN TO TAKE OVER THE WORLD HAS ONE FLAW -- 233 00:11:14,584 --> 00:11:18,119 NO DIRECT RAILROAD TO THE OIL FIELDS. 234 00:11:18,221 --> 00:11:21,422 IN 1863, ONLY MONTHS AFTER HE OPENS 235 00:11:21,524 --> 00:11:23,725 HIS FIRST REFINERY IN CLEVELAND, 236 00:11:23,827 --> 00:11:27,128 ROCKEFELLER GETS A BIG BREAK WHEN HE MEETS THE PRESIDENT 237 00:11:27,230 --> 00:11:29,397 OF THE ATLANTIC AND GREAT WESTERN RAILROAD. 238 00:11:29,499 --> 00:11:30,998 BRIGHT YOUNG MAN. GOOD FAMILY. 239 00:11:31,101 --> 00:11:34,102 SIR, MY NAME IS JOHN D. ROCKEFELLER. 240 00:11:34,204 --> 00:11:37,371 INITIALLY, THE ATLANTIC AND GREAT WESTERN RAILROAD 241 00:11:37,474 --> 00:11:41,342 IS BUILT TO CONNECT THE ATLANTIC COAST TO THE AMERICAN WEST. 242 00:11:41,444 --> 00:11:43,978 ALMOST BY ACCIDENT, THE LINE GOES THROUGH 243 00:11:44,080 --> 00:11:49,817 THE OIL REGIONS OF TITUSVILLE TO THEN JOIN UP WITH CLEVELAND. 244 00:11:49,919 --> 00:11:51,819 I'VE HEARD OF YOU, ROCKEFELLER. TELL ME MORE. 245 00:11:51,921 --> 00:11:54,122 WHEN THE ATLANTIC AND GREAT WESTERN REACHED CLEVELAND 246 00:11:54,224 --> 00:11:57,725 IN 1863, IT OPENED ENORMOUS OPPORTUNITIES 247 00:11:57,827 --> 00:11:59,961 FOR OIL MEN LIKE JOHN D. ROCKEFELLER. 248 00:12:00,063 --> 00:12:02,263 WELL, SIR, I LOOK FORWARD TO FUTURE MEETINGS. 249 00:12:02,365 --> 00:12:03,631 AS DO I. 250 00:12:03,733 --> 00:12:06,167 ¶¶ 251 00:12:06,269 --> 00:12:09,237 [ TRAIN BELL DINGING ] 252 00:12:09,339 --> 00:12:11,272 [ TRAIN WHISTLE BLOWS ] 253 00:12:11,374 --> 00:12:13,608 Narrator: THE NEW ATLANTIC AND GREAT WESTERN LINE 254 00:12:13,710 --> 00:12:15,076 THREATENS SCOTT'S PLAN 255 00:12:15,178 --> 00:12:18,045 TO KEEP PITTSBURGH AS THE CENTER OF OIL REFINING. 256 00:12:18,148 --> 00:12:21,182 Nelson: FOR TOM SCOTT, PITTSBURGH'S GOT TO BE THE CENTER OF THE WORLD. 257 00:12:21,284 --> 00:12:23,851 ALL THE RAW MATERIALS ARE GOING TO BE BROUGHT INTO PITTSBURGH. 258 00:12:23,953 --> 00:12:26,287 THEY'LL BE REFINED IN PITTSBURGH AND THEN DELIVERED OUT. 259 00:12:26,389 --> 00:12:28,623 CHEAP DELIVERY TO PITTSBURGH, EXPENSIVE DELIVERY OUT. 260 00:12:28,725 --> 00:12:30,391 THAT'S HOW THE PENNSYLVANIA RAILROAD'S 261 00:12:30,493 --> 00:12:32,894 GONNA MAKE ITS FORTUNE. 262 00:12:32,996 --> 00:12:36,130 Narrator: TO STAY COMPETITIVE, SCOTT TALKS STATE OFFICIALS 263 00:12:36,232 --> 00:12:40,067 INTO ALLOWING THE PENNSYLVANIA TO TAKE OVER A SMALL LINE THAT 264 00:12:40,170 --> 00:12:43,471 LEADS INTO THE HEART OF THE OIL REGIONS. 265 00:12:43,573 --> 00:12:46,574 MR. SCOTT, I BELIEVE WE HAVE A DEAL. 266 00:12:46,676 --> 00:12:50,211 AS THE ONLY COMPANY WITH TWO RAIL ROUTES 267 00:12:50,313 --> 00:12:53,514 BETWEEN THE OIL FIELDS AND THE EAST COAST, 268 00:12:53,616 --> 00:12:56,617 THE PENNSYLVANIA RAILROAD WAS NOW IN A VERY POWERFUL POSITION, 269 00:12:56,719 --> 00:12:59,554 ABLE TO STRONGLY INFLUENCE RAILROAD RATES. 270 00:12:59,656 --> 00:13:03,624 AND TO THE HEALTH OF THE GREAT PENNSYLVANIA CENTRAL RAILROAD. 271 00:13:03,726 --> 00:13:06,727 INDEED, SIR. 272 00:13:06,830 --> 00:13:11,065 Narrator: AS SCOTT REGAINS THE UPPER HAND... 273 00:13:11,167 --> 00:13:13,701 ROCKEFELLER'S AGGRESSIVE MOVE INTO OIL 274 00:13:13,803 --> 00:13:17,305 WORRIES HIS PARTNERS, MAURICE CLARK AND HIS BROTHER, JAMES. 275 00:13:19,843 --> 00:13:24,445 WHY, YOU HAVE BORROWED $100,000 WITHOUT EVEN CONSULTING US. 276 00:13:24,547 --> 00:13:26,347 WE HAVE BEEN ASKING TOO MANY LOANS 277 00:13:26,449 --> 00:13:29,617 IN ORDER TO EXTEND THIS OIL BUSINESS. 278 00:13:29,719 --> 00:13:33,154 THE OIL INDUSTRY WAS PART OF A BOOM-AND-BUST ECONOMIC CYCLE. 279 00:13:33,256 --> 00:13:36,557 IT WAS AN EXTRAORDINARILY RISKY BUSINESS. 280 00:13:36,659 --> 00:13:39,093 IF WE ARE PLANNING TO MAKE THIS BUSINESS OUR OWN, 281 00:13:39,195 --> 00:13:40,661 WE MUST EXPAND OUR OPERATION. 282 00:13:40,763 --> 00:13:41,863 THAT TAKES MONEY. 283 00:13:41,965 --> 00:13:43,998 THERE WAS OBVIOUSLY A DIFFERENCE OF OPINION 284 00:13:44,100 --> 00:13:46,834 BETWEEN THE CLARK BROTHERS AND JOHN D. ROCKEFELLER 285 00:13:46,936 --> 00:13:49,937 ON HOW YOU MANAGE THIS ENTERPRISE THAT THEY HAD. 286 00:13:50,039 --> 00:13:51,272 WE SHOULD BORROW 287 00:13:51,374 --> 00:13:54,108 WHENEVER WE CAN SAFELY EXTEND THE BUSINESS BY DOING SO. 288 00:13:54,210 --> 00:13:57,612 WE DO NOT WANT TO OVEREXTEND OUR CREDIT WITH THE BANKS. 289 00:13:57,714 --> 00:13:59,747 ¶¶ 290 00:13:59,849 --> 00:14:05,186 HE WAS VERY LOW-KEY IN HIS DEMEANOR, HIS PERSONALITY -- 291 00:14:05,288 --> 00:14:08,189 COOL, ICY COOL, TOO COOL. 292 00:14:08,291 --> 00:14:10,124 MOST PEOPLE WERE UNCOMFORTABLE WITH IT, 293 00:14:10,226 --> 00:14:12,760 BUT THAT WAS HIS NATURE. 294 00:14:12,862 --> 00:14:14,996 SOMETIMES, MAURICE, AS BUSINESSMEN, 295 00:14:15,098 --> 00:14:17,365 YOU MUST BE PREPARED TO TAKE RISKS, 296 00:14:17,467 --> 00:14:19,100 CALCULATED AS THEY MAY BE, 297 00:14:19,202 --> 00:14:21,903 BUT RISKS THAT WE ARE FOLLOWING THE RIGHT PATH. 298 00:14:22,005 --> 00:14:24,438 ROCKEFELLER IS QUITE PROUD 299 00:14:24,540 --> 00:14:28,542 OF THE FACT THAT HIS PULSE IS 52 BEATS PER MINUTE. 300 00:14:28,645 --> 00:14:30,611 HE WILL NOT LOSE HIS TEMPER. 301 00:14:30,713 --> 00:14:32,880 IF THIS IS THE WAY YOU'D LIKE TO DO BUSINESS, 302 00:14:32,982 --> 00:14:34,181 THEN WE'D BETTER DISSOLVE 303 00:14:34,284 --> 00:14:37,418 SO YOU CAN RUN YOUR OWN AFFAIRS TO SUIT YOURSELF. 304 00:14:37,520 --> 00:14:39,320 ¶¶ 305 00:14:39,422 --> 00:14:42,189 Narrator: ON FEBRUARY 1, 1865, 306 00:14:42,292 --> 00:14:47,361 ROCKEFELLER INITIATES THE FIRST OF HIS MANY TAKEOVERS. 307 00:14:47,463 --> 00:14:50,698 ROCKEFELLER HAD AN ABILITY TO SEE A BIGGER PICTURE 308 00:14:50,800 --> 00:14:54,302 AND TO SEE THE FUTURE IN A WAY THAT OTHERS COULDN'T. 309 00:14:54,404 --> 00:14:56,871 Narrator: THEY AGREE TO AN IMMEDIATE PRIVATE AUCTION 310 00:14:56,973 --> 00:15:00,241 FOR SOLE CONTROL OF THE ENTIRE BUSINESS. 311 00:15:00,343 --> 00:15:04,545 THE BIDDING BEGINS AT $500 BUT QUICKLY CLIMBS. 312 00:15:04,647 --> 00:15:08,282 WHAT SAY YOU TO $50,000? 313 00:15:08,384 --> 00:15:11,485 $55,000. 314 00:15:11,587 --> 00:15:14,789 $60,000. 315 00:15:14,891 --> 00:15:16,157 $70,000. 316 00:15:16,259 --> 00:15:18,993 ¶¶ 317 00:15:19,095 --> 00:15:23,097 $72,000. 318 00:15:23,199 --> 00:15:25,433 $72,500. 319 00:15:25,535 --> 00:15:27,568 ¶¶ 320 00:15:27,670 --> 00:15:29,403 McElwee: ...WHICH WAS A LOT OF MONEY. 321 00:15:29,505 --> 00:15:33,808 $72,500 WAS A LOT OF MONEY. 322 00:15:33,910 --> 00:15:35,910 I GO NO HIGHER, JOHN. 323 00:15:36,012 --> 00:15:37,745 THE BUSINESS IS YOURS. 324 00:15:37,847 --> 00:15:39,847 ¶¶ 325 00:15:42,318 --> 00:15:45,553 Rockefeller: TODAY IS THE DAY THAT DETERMINES MY CAREER. 326 00:15:45,655 --> 00:15:48,055 I FEEL THE BIGNESS OF IT. 327 00:15:48,157 --> 00:15:50,391 Yergin: WHEN ROCKEFELLER BOUGHT OUT THE CLARKS, 328 00:15:50,493 --> 00:15:52,727 HE KNEW WHAT HE WAS BUYING, BECAUSE HE BUILT UP 329 00:15:52,829 --> 00:15:55,296 WHAT BECAME THE BIGGEST REFINERY IN CLEVELAND, 330 00:15:55,398 --> 00:15:59,633 WHICH GAVE HIM A DOMINATING POSITION IN THAT CITY. 331 00:15:59,736 --> 00:16:03,304 Narrator: ROCKEFELLER COULD NOT HAVE TIMED HIS TAKEOVER BETTER. 332 00:16:03,406 --> 00:16:06,307 ¶¶ 333 00:16:06,409 --> 00:16:09,477 TWO MONTHS LATER, IN APRIL 1865, 334 00:16:09,579 --> 00:16:11,278 THE CIVIL WAR ENDS 335 00:16:11,381 --> 00:16:14,415 WHEN ROBERT E. LEE SURRENDERS TO GRANT. 336 00:16:14,517 --> 00:16:18,185 OIL IS ABOUT TO BECOME VERY BIG BUSINESS. 337 00:16:18,287 --> 00:16:21,155 ¶¶ 338 00:16:21,257 --> 00:16:22,823 ROCKEFELLER AND SCOTT 339 00:16:22,925 --> 00:16:26,227 TURN TO CUTTHROAT TACTICS AND BACKROOM DEALS... 340 00:16:26,329 --> 00:16:27,361 NO CONTRACTS. 341 00:16:27,463 --> 00:16:30,364 ...TO COMPETE FOR INDUSTRIAL DOMINATION. 342 00:16:30,466 --> 00:16:32,867 ¶¶ 343 00:16:35,204 --> 00:16:37,171 ¶¶ 344 00:16:39,575 --> 00:16:41,909 Narrator: AFTER THE END OF THE CIVIL WAR, 345 00:16:42,011 --> 00:16:45,279 THE AMERICAN ECONOMY FORGES AHEAD. 346 00:16:45,381 --> 00:16:51,886 OIL, STEEL, AND RAILROADS ARE DRIVING A REVOLUTION. 347 00:16:51,988 --> 00:16:54,622 THE PERIOD RIGHT AFTER THE CIVIL WAR 348 00:16:54,724 --> 00:16:57,525 WAS THE ERA OF INDUSTRIALIZATION. 349 00:16:57,627 --> 00:17:00,361 WE WERE BUILDING THE RAILROADS. 350 00:17:00,463 --> 00:17:04,331 THE COUNTRY WAS EXPANDING OUT TO THE WEST COAST. 351 00:17:04,434 --> 00:17:08,636 THERE WERE ENORMOUS OPPORTUNITIES TO MAKE MONEY. 352 00:17:08,738 --> 00:17:13,541 Narrator: JOHN D. ROCKEFELLER IS PERFECTLY PLACED TO BUILD A FORTUNE. 353 00:17:13,643 --> 00:17:16,343 PEOPLE WANT THE LUXURY OF LIGHT. 354 00:17:16,446 --> 00:17:20,214 KEROSENE IS NOW A HOUSEHOLD COMMODITY. 355 00:17:20,316 --> 00:17:22,316 Yergin: YOU'D GET OIL OUT OF THE GROUND, 356 00:17:22,418 --> 00:17:24,151 BUT YOU COULDN'T USE IT IN A LAMP. 357 00:17:24,253 --> 00:17:26,320 YOU HAD TO REFINE IT INTO SOMETHING 358 00:17:26,422 --> 00:17:28,189 AND REFINE IT INTO KEROSENE. 359 00:17:28,291 --> 00:17:31,459 TO DO THAT, YOU HAD TO BUILD A REFINERY. 360 00:17:31,561 --> 00:17:36,797 Narrator: IN 1865, ROCKEFELLER'S CLEVELAND REFINERY ROLLS OUT 500 BARRELS 361 00:17:36,899 --> 00:17:40,568 OF HIGH-QUALITY REFINED OIL EVERY DAY, 362 00:17:40,670 --> 00:17:43,104 THANKS TO CHEMIST SAM ANDREWS, 363 00:17:43,206 --> 00:17:46,707 WHOSE KEROSENE STANDS OUT FROM ALL THE REST. 364 00:17:46,809 --> 00:17:49,210 Nelson: THE KEROSENE DOES NOT BREAK DOWN. 365 00:17:49,312 --> 00:17:50,744 EVERY OTHER KIND OF REFINER 366 00:17:50,847 --> 00:17:53,013 PRODUCES SOMETHING THAT'S PARTIALLY NAPHTHENE, 367 00:17:53,116 --> 00:17:55,316 PARTIALLY THIS OTHER VISCOUS SUBSTANCE. 368 00:17:55,418 --> 00:17:58,352 IT'S ALL MIXED TOGETHER AND THEN SOLD AS A LANTERN. 369 00:17:58,454 --> 00:18:01,255 THAT'S A RECIPE FOR DISASTER. ONCE THAT THING FALLS OVER, 370 00:18:01,357 --> 00:18:04,258 IF IT'S LIT, IT'LL SET A HOUSE ON FIRE. 371 00:18:04,360 --> 00:18:06,393 JOHN D. ROCKEFELLER HAS A BETTER PRODUCT 372 00:18:06,496 --> 00:18:10,064 THAN ANY OTHER OF THE REFINERS IN PITTSBURGH. 373 00:18:10,166 --> 00:18:13,968 Narrator: IN 1867, ROCKEFELLER BRINGS HENRY FLAGLER 374 00:18:14,070 --> 00:18:15,536 TO INSPECT HIS BUSINESS. 375 00:18:15,638 --> 00:18:17,872 COME MEET SAM ANDREWS, OUR CHIEF CHEMIST. 376 00:18:17,974 --> 00:18:21,342 Narrator: LIKE ROCKEFELLER, FLAGLER IS AN ENTREPRENEUR. 377 00:18:21,410 --> 00:18:25,012 ONE OF HIS EARLIEST VENTURES WAS DISTILLING ALCOHOL. 378 00:18:25,114 --> 00:18:26,814 REMARKABLE. 379 00:18:26,916 --> 00:18:29,049 THIS IS QUITE AN OPERATION YOU BOTH HAVE. 380 00:18:29,152 --> 00:18:30,384 I'M IMPRESSED. 381 00:18:30,486 --> 00:18:33,821 MR. FLAGLER, IF I MAY, AFTER WE CONDENSE... 382 00:18:33,923 --> 00:18:36,290 Nelson: REFINING OIL IS JUST DISTILLING IT, 383 00:18:36,392 --> 00:18:38,292 THAT YOU HEAT UP CRUDE OIL, 384 00:18:38,394 --> 00:18:40,561 AND YOU BREAK IT OFF INTO THESE VARIOUS FRACTIONS. 385 00:18:40,663 --> 00:18:42,429 AND THAT'S HOW YOU GET KEROSENE. 386 00:18:42,532 --> 00:18:45,266 AND FLAGLER, COMING FROM A DISTILLERY, 387 00:18:45,334 --> 00:18:48,068 KNOWS THAT BUSINESS WELL. 388 00:18:48,171 --> 00:18:50,504 Narrator: FLAGLER SEES THE POTENTIAL. 389 00:18:50,606 --> 00:18:53,474 HE INVESTS $100,000. 390 00:18:53,543 --> 00:18:55,342 EFFICIENCY, HENRY. YOU KNOW ME. 391 00:18:55,444 --> 00:18:57,811 AND WITH YOUR HELP, THIS ONE REFINERY 392 00:18:57,914 --> 00:19:01,448 WILL BECOME THE BUILDING BLOCK OF AN EMPIRE. 393 00:19:01,551 --> 00:19:05,452 Narrator: ROCKEFELLER, ANDREWS, AND FLAGLER ARE OPEN FOR BUSINESS. 394 00:19:05,555 --> 00:19:08,022 ¶¶ 395 00:19:08,124 --> 00:19:12,927 AS ROCKEFELLER'S BUSINESS GROWS, SCOTT GOES ON THE ATTACK. 396 00:19:13,029 --> 00:19:15,429 Scott: IT'S QUITE SIMPLE, REALLY. 397 00:19:15,531 --> 00:19:18,632 REFINERS THAT SET UP IN THE OIL REGIONS HAVE ALL THE POWER. 398 00:19:18,734 --> 00:19:22,069 IN 1868, SCOTT STARTS A SMEAR CAMPAIGN 399 00:19:22,171 --> 00:19:24,305 AGAINST CLEVELAND'S REFINERS. 400 00:19:24,407 --> 00:19:25,739 HOW'S THAT, MR. SCOTT? 401 00:19:25,841 --> 00:19:28,175 THEY NEED ONLY SHIP THEIR KEROSENE EAST. 402 00:19:28,277 --> 00:19:30,211 CLEVELAND REFINERS HAVE NOTHING. 403 00:19:30,313 --> 00:19:34,848 HIS PLAN -- TO PAINT CLEVELAND AT A GEOGRAPHICAL DISADVANTAGE. 404 00:19:34,951 --> 00:19:36,984 THEY MUST PAY FOR BOTH THE SHIPMENT OF CRUDE 405 00:19:37,086 --> 00:19:40,120 AND KEROSENE OVER A GREATER DISTANCE. 406 00:19:40,223 --> 00:19:41,855 Nelson: TOM SCOTT LETS IT BE KNOWN 407 00:19:41,958 --> 00:19:44,692 THAT HE BELIEVES THAT CLEVELAND OIL REFINERS WILL FAIL, 408 00:19:44,794 --> 00:19:46,560 THAT THEY CAN'T SUCCEED. 409 00:19:46,662 --> 00:19:50,197 SURELY, THEY WILL BE WIPED OUT AS A REFINING CENTER 410 00:19:50,299 --> 00:19:52,900 AS WITH A SPONGE. 411 00:19:53,002 --> 00:19:55,502 WELL, PERHAPS SO, SIR. 412 00:19:55,605 --> 00:19:58,739 AND HE BELIEVES THAT THEIR RESPONSE TO THIS 413 00:19:58,841 --> 00:20:01,575 IS TO ABANDON CLEVELAND. 414 00:20:01,644 --> 00:20:04,011 [ TRAIN BELL DINGING ] 415 00:20:04,113 --> 00:20:07,348 Scott: THE NEWSPAPERS WILL STRIKE FEAR INTO THE HEARTS 416 00:20:07,450 --> 00:20:10,851 OF THE CLEVELAND REFINERS AND THE RAILROADS THAT SERVE THEM. 417 00:20:10,953 --> 00:20:15,889 I WILL TAKE BACK THE OIL TRAFFIC AND CONTINUE TO EXPAND. 418 00:20:15,992 --> 00:20:18,959 WHAT IT ACTUALLY DOES IS PRECISELY THE OPPOSITE. 419 00:20:19,061 --> 00:20:21,795 McElwee: WHEN ROCKEFELLER HEARD ABOUT TOM SCOTT'S COMMENT 420 00:20:21,897 --> 00:20:25,699 THAT HE WAS GONNA WIPE CLEVELAND OFF THE MAP 421 00:20:25,801 --> 00:20:27,334 AS A REFINING CENTER, 422 00:20:27,436 --> 00:20:30,004 HE DID WHAT MOST RED-BLOODED MEN WOULD DO. 423 00:20:30,106 --> 00:20:32,539 [ CHUCKLES ] HE SAID, "OH, YEAH?" 424 00:20:32,642 --> 00:20:35,609 HE TOOK IT AS A CHALLENGE, WHICH IT WAS. 425 00:20:35,711 --> 00:20:37,811 ¶¶ 426 00:20:37,913 --> 00:20:40,848 Narrator: ROCKEFELLER USES SCOTT'S THREATS AGAINST HIM 427 00:20:40,950 --> 00:20:45,052 AND GOES TO HIS MAIN COMPETITORS. 428 00:20:45,154 --> 00:20:48,622 HOW DARE THEY THREATEN US LIKE THIS! 429 00:20:48,724 --> 00:20:51,992 JAY GOULD IS THE OWNER OF THE ERIE RAILROAD 430 00:20:52,094 --> 00:20:55,863 AND RELIES ON REFINERS PAYING TO SHIP OIL FROM CLEVELAND. 431 00:20:55,965 --> 00:20:58,666 MR. GOULD, THIS COULD BE AN OPPORTUNITY FOR THE ERIE 432 00:20:58,768 --> 00:21:00,434 LIKE NO OTHER. 433 00:21:00,503 --> 00:21:04,004 Churella: JAY GOULD HAD JUST TAKEN CONTROL OF THE ERIE RAILROAD. 434 00:21:04,106 --> 00:21:07,908 AND IN 1868, THE ERIE LEASED THE ATLANTIC AND GREAT WESTERN, 435 00:21:08,010 --> 00:21:12,246 PAYING EXORBITANT CHARGES TO DO SO. 436 00:21:12,348 --> 00:21:16,617 Narrator: THE LAST THING HE CAN AFFORD NOW IS TO LOSE BUSINESS. 437 00:21:16,719 --> 00:21:18,619 OPPORTUNITY? 438 00:21:18,721 --> 00:21:22,022 IT STANDS YOU IN HAND TO BETTER MIND OUR BUSINESS, ROCKEFELLER. 439 00:21:22,124 --> 00:21:24,058 Churella: GOULD WAS DESPERATE FOR TRAFFIC 440 00:21:24,160 --> 00:21:27,194 AT THE SAME TIME THAT ROCKEFELLER WAS DESPERATE 441 00:21:27,296 --> 00:21:29,330 TO SECURE FREIGHT RATES LOW ENOUGH 442 00:21:29,432 --> 00:21:33,467 TO PREVENT CLEVELAND FROM BEING WIPED OFF THE MAP LIKE A SPONGE. 443 00:21:33,569 --> 00:21:35,836 IF THE CLEVELAND REFINERS MOVE TO OIL CREEK, 444 00:21:35,938 --> 00:21:39,873 WE WILL LOSE ALL THEIR FREIGHT BUSINESS TO THE PENNSYLVANIA. 445 00:21:39,975 --> 00:21:43,010 ROCKEFELLER WAS VERY GOOD AT NEGOTIATING WITH OTHER PEOPLE 446 00:21:43,112 --> 00:21:45,279 AND SIZING THEM UP. 447 00:21:45,381 --> 00:21:47,348 NOT IF WE CAN AGREE TO A DEAL 448 00:21:47,450 --> 00:21:50,684 WHEREBY I GUARANTEE THE ERIE ENOUGH OIL TRAFFIC 449 00:21:50,786 --> 00:21:52,519 THAT YOU WILL NEED NO OTHER REFINERS. 450 00:21:52,621 --> 00:21:55,356 HE COULD WALK INTO A ROOM, START TALKING WITH SOMEONE, 451 00:21:55,458 --> 00:21:57,024 AND IMMEDIATELY GET A GOOD SENSE 452 00:21:57,126 --> 00:22:00,027 OF WHO THEY ARE AND WHAT MOTIVATED THEM. 453 00:22:00,129 --> 00:22:02,830 PERHAPS WE COULD COME TO SOME SPECIAL AGREEMENT. 454 00:22:02,932 --> 00:22:05,132 ¶¶ 455 00:22:05,234 --> 00:22:07,201 HE COULD NEGOTIATE VERY EFFECTIVELY... 456 00:22:07,303 --> 00:22:08,469 GOOD DAY, MR. GOULD. 457 00:22:08,571 --> 00:22:11,171 ...BECAUSE HE UNDERSTOOD WHAT THE OTHER PERSON NEEDED 458 00:22:11,273 --> 00:22:12,840 IN ORDER TO GET THE DEAL. 459 00:22:12,942 --> 00:22:14,775 ¶¶ 460 00:22:19,849 --> 00:22:23,751 VICE PRESIDENT OF THE LAKE SHORE RAILROAD, J.H. DEVEREUX, 461 00:22:23,853 --> 00:22:26,653 ALSO FEELS THREATENED BY SCOTT'S COMPETING RAILROAD. 462 00:22:26,756 --> 00:22:28,789 -BUT I HAVE A PLAN -- -HOW CAN WE POSSIBLY COMPETE? 463 00:22:28,891 --> 00:22:30,824 CLEVELAND IS FURTHER FROM THE OIL FIELDS THAN PITTSBURGH 464 00:22:30,926 --> 00:22:32,793 AND FURTHER STILL FROM THE EAST COAST. 465 00:22:32,895 --> 00:22:36,230 OUR PLAN IS TO CONSOLIDATE THE REFINERIES AND SAVE CLEVELAND. 466 00:22:36,332 --> 00:22:39,566 BUT WE MUST BEAT TOM SCOTT AT HIS OWN GAME. 467 00:22:39,668 --> 00:22:42,636 Churella: DEVEREUX OFFERED ROCKEFELLER EXCEEDINGLY LOW RATES. 468 00:22:42,738 --> 00:22:45,305 AND IN EXCHANGE, ROCKEFELLER OFFERED DEVEREUX 469 00:22:45,408 --> 00:22:49,610 A GUARANTEED SOURCE OF TRAFFIC, A HUGE VOLUME OF TRAFFIC. 470 00:22:49,712 --> 00:22:51,512 IF WE CAN AGREE ON A FAIR RATE, 471 00:22:51,614 --> 00:22:55,716 I WILL GUARANTEE 60 CARLOADS OF REFINED OIL DAILY. 472 00:22:55,818 --> 00:22:57,017 GUARANTEED? 473 00:22:57,119 --> 00:22:59,286 THEN I BELIEVE WE CAN DO BUSINESS. 474 00:22:59,388 --> 00:23:02,923 Narrator: ROCKEFELLER COMPLETELY OUTMANEUVERS TOM SCOTT. 475 00:23:03,025 --> 00:23:07,361 I WILL DO YOU $1.65 FOR CRUDE OR REFINED. 476 00:23:07,463 --> 00:23:10,664 Nelson: HE ENDS UP HAVING TO BUY FINISHED OIL 477 00:23:10,766 --> 00:23:11,965 FROM HIS COMPETITORS. 478 00:23:12,067 --> 00:23:13,534 BUT WHAT THIS ALLOWS HIM TO DO 479 00:23:13,636 --> 00:23:17,438 IS TO GET THE BEST DEAL YOU CAN IMAGINE. 480 00:23:17,540 --> 00:23:19,473 OUR PEOPLE DO NOT THINK IT WOULD BE BEST 481 00:23:19,575 --> 00:23:23,677 IF LAKE SHORE ROAD OR US HAD A CONTRACT. 482 00:23:23,779 --> 00:23:26,079 Churella: NEITHER ROCKEFELLER NOR THE RAILROADS 483 00:23:26,182 --> 00:23:27,915 WANTED TO KEEP WRITTEN RECORDS 484 00:23:28,017 --> 00:23:31,518 OF THE REBATES THAT THEY OFFERED. 485 00:23:31,620 --> 00:23:34,188 NO CONTRACTS. 486 00:23:34,290 --> 00:23:37,090 IF OTHER SHIPPERS FOUND OUT ABOUT THEM, 487 00:23:37,193 --> 00:23:39,226 THEY COULD DEMAND SIMILAR REBATES 488 00:23:39,328 --> 00:23:42,496 AND EVEN THREATEN TO GO TO COURT. 489 00:23:42,598 --> 00:23:44,932 ¶¶ 490 00:23:45,034 --> 00:23:47,868 Narrator: WITH HIS SECRET DEAL IN PLACE, 491 00:23:47,970 --> 00:23:51,505 ROCKEFELLER TURNS TO HIS NEXT PROBLEM -- 492 00:23:51,607 --> 00:23:54,241 VOLATILE OIL PRICES. 493 00:23:54,343 --> 00:23:56,276 Yergin: AT THE END OF THE 1860s, 494 00:23:56,378 --> 00:23:59,646 THE OIL INDUSTRY WAS IN BIG TROUBLE. 495 00:23:59,748 --> 00:24:02,316 IT WAS SUFFERING FROM OVERPRODUCTION 496 00:24:02,418 --> 00:24:04,885 SO THAT THE PRICE OF OIL HAD COLLAPSED. 497 00:24:04,954 --> 00:24:09,323 AND THERE WAS ALSO AN INCREDIBLE OVERBUILDING OF REFINERIES. 498 00:24:09,425 --> 00:24:10,991 ¶¶ 499 00:24:11,093 --> 00:24:14,361 Narrator: AS A RESULT, ROCKEFELLER'S PROFITS ARE SUFFERING. 500 00:24:14,463 --> 00:24:18,165 WE NEED TO DO SOMETHING TO SAVE THE OIL INDUSTRY FROM ITSELF. 501 00:24:18,267 --> 00:24:20,701 HE NEEDS A NEW STRATEGY. 502 00:24:20,803 --> 00:24:22,669 THE OVERDEVELOPMENT OF THE REFINING INDUSTRY 503 00:24:22,771 --> 00:24:26,039 HAS CREATED RUINOUS COMPETITION. 504 00:24:26,141 --> 00:24:30,577 HE SAW GREAT OVERCAPACITY, GREAT INEFFICIENCY. 505 00:24:30,679 --> 00:24:33,146 WE NEED TO BUY UP THE MANY REFINERIES 506 00:24:33,249 --> 00:24:37,351 THAT ARE A SOURCE OF OVERPRODUCTION AND CONFUSION. 507 00:24:37,453 --> 00:24:40,354 AND BASICALLY, THE REFINERS WERE KILLING EACH OTHER, 508 00:24:40,456 --> 00:24:44,024 UNDERCUTTING EACH OTHER, BECAUSE THEY WEREN'T MAKING ANY MONEY. 509 00:24:44,126 --> 00:24:48,328 AND ONCE WE CONTROL THEM, WE CAN CONTROL PRODUCTION LEVELS. 510 00:24:48,430 --> 00:24:50,731 WHAT WE NEED IS A GREAT DEAL OF MONEY. 511 00:24:50,833 --> 00:24:52,599 ¶¶ 512 00:24:52,701 --> 00:24:55,435 Narrator: FLAGLER SHOWS HIS BUSINESS BRILLIANCE. 513 00:24:55,538 --> 00:24:58,238 WE SHALL INCORPORATE. 514 00:24:58,340 --> 00:25:02,409 Yergin: ONE OF THE IDEAS THAT, REALLY, FLAGLER HELPED TO BRING FORWARD 515 00:25:02,511 --> 00:25:07,114 WAS TO MOVE BEYOND A PARTNERSHIP AND CREATE A COMPANY WITH STOCK, 516 00:25:07,216 --> 00:25:11,785 BUT MAINTAIN WHAT ROCKEFELLER WANTED, WHICH WAS CONTROL. 517 00:25:11,887 --> 00:25:14,054 I WISH I HAD THE BRAINS TO THINK OF IT. 518 00:25:14,156 --> 00:25:16,156 ¶¶ 519 00:25:16,258 --> 00:25:21,428 Narrator: ONCE INCORPORATED, THEY CAN SELL SHARES TO RAISE THEIR CAPITAL. 520 00:25:21,530 --> 00:25:25,766 THEY NAME THE COMPANY STANDARD OIL. 521 00:25:25,868 --> 00:25:29,836 West: THE CORPORATION WAS AN IMPORTANT CONCEPT FOR WEALTH CREATION, 522 00:25:29,939 --> 00:25:32,906 BECAUSE IT ALLOWED PEOPLE TO POOL THE MONEY 523 00:25:33,008 --> 00:25:35,108 AND POOL THE RISK TO A CERTAIN EXTENT, 524 00:25:35,210 --> 00:25:39,046 BUT STILL ENABLE A LOT OF WEALTH CREATION IN THE PROCESS. 525 00:25:39,148 --> 00:25:43,350 Yergin: IT TURNED OUT THAT THIS IDEA OF ISSUING STOCK WORKED VERY WELL. 526 00:25:43,452 --> 00:25:46,320 HERE, THIS GENTLEMAN IS PURCHASING 50 SHARES! 527 00:25:46,422 --> 00:25:48,889 WITHIN 2 YEARS, THE VALUE OF STANDARD OIL 528 00:25:48,991 --> 00:25:51,425 WENT FROM $1 MILLION TO $3.5 MILLION... 529 00:25:51,527 --> 00:25:53,360 I HAVE ONE WANTING 70 SHARES. 530 00:25:53,462 --> 00:25:56,229 ...WHICH, IN THOSE YEARS, WAS A LOT OF MONEY. 531 00:25:56,332 --> 00:25:58,899 ¶¶ 532 00:25:59,001 --> 00:26:04,004 Narrator: NOW ROCKEFELLER IS POISED TO TAKE OVER THE ENTIRE INDUSTRY. 533 00:26:04,106 --> 00:26:06,840 TOM SCOTT HAS OTHER IDEAS. 534 00:26:06,942 --> 00:26:08,709 SLASH THE RATES. 535 00:26:08,811 --> 00:26:10,477 ¶¶ 536 00:26:14,984 --> 00:26:18,118 ¶¶ 537 00:26:18,187 --> 00:26:22,756 Narrator: IN 1870, JOHN D. ROCKEFELLER INCORPORATES 538 00:26:22,858 --> 00:26:27,327 AND FORMS THE JUGGERNAUT STANDARD OIL. 539 00:26:27,429 --> 00:26:30,831 MONEY ROLLS IN. 540 00:26:30,933 --> 00:26:33,000 ROCKEFELLER'S DEALS WITH THE RAILROADS 541 00:26:33,102 --> 00:26:35,636 HAVE MADE CLEVELAND A REFINING CENTER. 542 00:26:35,738 --> 00:26:37,904 ¶¶ 543 00:26:38,007 --> 00:26:40,741 IN PITTSBURGH, TOM SCOTT IS LOSING MONEY 544 00:26:40,843 --> 00:26:42,776 FROM OVER-COMPETITION. 545 00:26:42,878 --> 00:26:47,080 Churella: TOM SCOTT WAS DESPERATE TO END THE CYCLE 546 00:26:47,182 --> 00:26:49,883 OF RISING AND FALLING RAILROAD RATES 547 00:26:49,985 --> 00:26:53,153 AND THE CYCLE OF CREATING CARTELS 548 00:26:53,255 --> 00:26:56,957 ONLY TO SEE THEM TORN APART BY EXCESS COMPETITION. 549 00:26:57,059 --> 00:26:58,558 ¶¶ 550 00:26:58,661 --> 00:27:01,862 [ TRAIN WHISTLE BLOWS ] 551 00:27:01,964 --> 00:27:06,400 Narrator: IN 1871, TOM SCOTT MASTERMINDS AN ELABORATE SCHEME 552 00:27:06,502 --> 00:27:11,905 TO END THE FREIGHT RATE WARS AND STABILIZE OIL PRICES. 553 00:27:12,007 --> 00:27:14,641 TOM SCOTT STARTS TO UNDERSTAND 554 00:27:14,710 --> 00:27:17,377 THAT JOHN D. ROCKEFELLER IS A FORCE TO BE RECKONED WITH. 555 00:27:17,479 --> 00:27:20,147 HE'S GOT A CORPORATION THAT'S CAPITALIZED IN MILLION DOLLARS. 556 00:27:20,249 --> 00:27:22,416 HE'S GOT INVESTORS FLOWING IN. 557 00:27:22,518 --> 00:27:24,251 AND TOM SCOTT REALIZES 558 00:27:24,353 --> 00:27:29,489 THAT HE HAS TO CHANGE THE WAY THAT HE WORKS WITH ROCKEFELLER. 559 00:27:29,591 --> 00:27:32,392 Narrator: SCOTT INVITES THE RAILROADS, STANDARD OIL, 560 00:27:32,494 --> 00:27:35,529 AND SELECT REFINERS TO JOIN A SECRET ALLIANCE 561 00:27:35,631 --> 00:27:39,399 CALLED THE SOUTH IMPROVEMENT COMPANY. 562 00:27:39,501 --> 00:27:43,003 Churella: OIL REFINERS WHO WERE INVITED TO JOIN, 563 00:27:43,105 --> 00:27:45,906 PRINCIPALLY THOSE IN CLEVELAND AND IN PITTSBURGH, 564 00:27:46,008 --> 00:27:48,175 BUT NOT IN THE OIL REGIONS, 565 00:27:48,277 --> 00:27:52,846 WOULD RECEIVE PREFERENTIAL RATES ON THE RAILROADS. 566 00:27:52,948 --> 00:27:54,648 SO WE CONTROL THE RATES. 567 00:27:54,750 --> 00:27:59,186 WE CONTROL THE NUMBER OF CARS. WE CONTROL THE SHIPMENTS. 568 00:27:59,288 --> 00:28:01,321 IF WE CAN DO THAT, 569 00:28:01,423 --> 00:28:03,256 WE CAN CONTROL THE FUTURE OF RAILROAD 570 00:28:03,358 --> 00:28:06,293 IN THIS PART OF THE COUNTRY FOR DECADES. 571 00:28:06,395 --> 00:28:11,832 Narrator: IT'S THE ULTIMATE GAME OF PREFERENTIAL TREATMENT. 572 00:28:11,934 --> 00:28:13,667 Yergin: ROCKEFELLER DIDN'T WASTE ANY TIME 573 00:28:13,769 --> 00:28:15,335 DURING THE SOUTH IMPROVEMENT SCHEME. 574 00:28:15,437 --> 00:28:16,703 WHILE IT WAS GOING ON, 575 00:28:16,805 --> 00:28:22,109 HE WAS VERY BUSY BUYING UP THE REFINERIES IN CLEVELAND. 576 00:28:22,211 --> 00:28:25,245 Narrator: WITH THE DISCOUNTED SHIPPING RATES INTACT, 577 00:28:25,314 --> 00:28:30,584 ROCKEFELLER BUYS UP 22 OF CLEVELAND'S 26 REFINERIES. 578 00:28:30,686 --> 00:28:35,222 HE SWINGS THE SOUTH IMPROVEMENT COMPANY LIKE AN AX. 579 00:28:35,324 --> 00:28:38,592 IT'S KNOWN AS THE CLEVELAND MASSACRE. 580 00:28:38,694 --> 00:28:43,230 YOU SEE, THE SOUTH IMPROVEMENT SCHEME IS BOUND TO WORK. 581 00:28:43,332 --> 00:28:47,200 IT MEANS AN ABSOLUTE CONTROL BY US OF THE OIL BUSINESS. 582 00:28:47,302 --> 00:28:49,803 THERE IS NO CHANCE FOR ANYONE ON THE OUTSIDE. 583 00:28:49,905 --> 00:28:52,439 BUT WE WILL GIVE EVERYBODY A CHANCE TO COME IN. 584 00:28:52,541 --> 00:28:56,042 ¶¶ 585 00:28:56,145 --> 00:28:58,512 I WILL GIVE YOU STANDARD OIL COMPANY STOCK OR CASH, 586 00:28:58,614 --> 00:29:01,481 AS YOU PREFER, FOR THE VALUE WE PUT UPON IT. 587 00:29:01,583 --> 00:29:03,483 I ADVISE YOU TO TAKE THE STOCK. 588 00:29:03,585 --> 00:29:06,720 ¶¶ 589 00:29:06,822 --> 00:29:08,221 TAKE STANDARD OIL STOCK, 590 00:29:08,323 --> 00:29:10,624 AND YOUR FAMILY WILL NEVER KNOW WANT. 591 00:29:13,962 --> 00:29:17,164 VERY WELL, MR. ROCKEFELLER. YOU HAVE A DEAL. 592 00:29:17,266 --> 00:29:18,498 YOU MAY BUY MY REFINERY 593 00:29:18,567 --> 00:29:20,400 IN EXCHANGE FOR STOCK IN STANDARD OIL. 594 00:29:20,502 --> 00:29:21,902 EXCELLENT. 595 00:29:24,673 --> 00:29:28,675 West: HE UNDERSTOOD THAT IF YOU BOUGHT UP A LOT OF YOUR COMPETITORS, 596 00:29:28,777 --> 00:29:31,812 BUILT MONOPOLY POWER, YOU COULD THEN SET THE PRICE. 597 00:29:31,914 --> 00:29:35,715 AND SO THAT WOULD ALLOW HIM TO MAXIMIZE HIS PROFITS. 598 00:29:35,818 --> 00:29:36,917 THANK YOU, SIR. 599 00:29:37,019 --> 00:29:38,785 AND THAT REALLY PROPELLED HIS WEALTH. 600 00:29:38,887 --> 00:29:42,322 ¶¶ 601 00:29:42,424 --> 00:29:44,624 Narrator: BY MARCH 1872, 602 00:29:44,726 --> 00:29:48,361 OIL REFINING IN CLEVELAND BELONGS TO ROCKEFELLER. 603 00:29:48,463 --> 00:29:50,363 ¶¶ 604 00:29:53,569 --> 00:29:57,170 WHEN WORD ABOUT THE SOUTH IMPROVEMENT COMPANY GETS OUT, 605 00:29:57,272 --> 00:30:01,174 THINGS TURN DARK AND DANGEROUS. 606 00:30:01,276 --> 00:30:04,511 Yergin: WHEN THE SOUTH IMPROVEMENT COMPANY BECAME KNOWN, 607 00:30:04,613 --> 00:30:09,716 IT CREATED MASSIVE COMMOTION IN TITUSVILLE. 608 00:30:09,818 --> 00:30:12,018 ALL THE PRODUCERS CONVERGED, 609 00:30:12,120 --> 00:30:14,187 DENOUNCING THE SOUTH IMPROVEMENT COMPANY, 610 00:30:14,289 --> 00:30:18,692 BUT DENOUNCING, IN PARTICULAR, JOHN D. ROCKEFELLER. 611 00:30:18,794 --> 00:30:22,462 THEY'RE INCREDIBLY ANGRY AT THIS INSTITUTION. 612 00:30:22,564 --> 00:30:24,464 Narrator: A DAILY BLACKLIST IS PUBLISHED 613 00:30:24,566 --> 00:30:27,067 NAMING ALL THE SOUTH IMPROVEMENT CONSPIRATORS. 614 00:30:27,169 --> 00:30:29,603 McElwee: AND ANYBODY WHO APPEARED ON THAT BLACKLIST, 615 00:30:29,705 --> 00:30:33,273 YOU WERE SUBJECT TO AT LEAST VANDALISM OF YOUR PROPERTY. 616 00:30:33,375 --> 00:30:35,809 AND IF YOU WERE THE TYPICAL PRODUCER IN THOSE DAYS, 617 00:30:35,911 --> 00:30:37,611 YOU OWED THE BANK FOR THOSE. 618 00:30:37,713 --> 00:30:39,312 THAT RUINED YOU. 619 00:30:39,414 --> 00:30:41,281 HERE'S YOUR OIL, MR. ROCKEFELLER. 620 00:30:41,383 --> 00:30:44,384 Narrator: ANGER IN THE OIL FIELDS FLARES INTO VIOLENCE. 621 00:30:44,519 --> 00:30:47,888 HOPE YOU GET A GOOD PRICE FOR IT. 622 00:30:47,990 --> 00:30:50,190 IT WAS THE RAILROADS THAT CAME UP WITH THE IDEA 623 00:30:50,292 --> 00:30:52,292 OF THE SOUTH IMPROVEMENT COMPANY. 624 00:30:52,394 --> 00:30:55,595 AND THIS IS WHAT INFLAMED THE OIL REGIONS. 625 00:30:55,697 --> 00:31:00,300 BUT IT WAS ROCKEFELLER WHO WAS BLAMED FOR IT. 626 00:31:00,402 --> 00:31:04,437 Narrator: ROCKEFELLER BECOMES A HOUSEHOLD NAME... 627 00:31:04,539 --> 00:31:07,040 BUT IS SEEN AS ENEMY NUMBER ONE. 628 00:31:07,142 --> 00:31:08,575 [ ALL CLAMORING ] 629 00:31:08,677 --> 00:31:10,443 West: ROCKEFELLER BECAME A TARGET. 630 00:31:10,545 --> 00:31:13,446 LIKE, PEOPLE WERE UPSET WITH HIS BUSINESS PRACTICES. 631 00:31:13,548 --> 00:31:16,549 THERE WERE A LOT OF NEGATIVE PRESS STORIES ABOUT HIM. 632 00:31:16,652 --> 00:31:19,152 [ CLAMORING CONTINUES ] 633 00:31:19,254 --> 00:31:21,488 Nelson: TOM SCOTT ENDS UP SMELLING LIKE A ROSE. 634 00:31:21,590 --> 00:31:24,991 AND JOHN D. ROCKEFELLER ENDS UP WITH A BLACK EYE. 635 00:31:28,196 --> 00:31:30,530 Narrator: DESPITE HIS IMAGE TAKING A BEATING, 636 00:31:30,632 --> 00:31:34,267 ROCKEFELLER IS ABOUT TO BE GIVEN A HUGE OPPORTUNITY. 637 00:31:34,369 --> 00:31:36,403 ¶¶ 638 00:31:40,475 --> 00:31:45,211 IN 1873, AMERICA'S ECONOMY IS BOOMING. 639 00:31:45,314 --> 00:31:47,280 [ TRAIN WHISTLE BLOWS ] 640 00:31:47,382 --> 00:31:49,816 33,000 MILES OF NEW TRACK 641 00:31:49,918 --> 00:31:54,821 ARE LAID ACROSS THE COUNTRY BETWEEN 1868 AND 1873. 642 00:31:56,792 --> 00:31:59,159 BUT TROUBLE IS BREWING. 643 00:31:59,261 --> 00:32:02,963 EXTRA, EXTRA! READ ALL ABOUT IT! 644 00:32:03,065 --> 00:32:06,032 WHAT STARTED OUT AS A CASH CRISIS IN EUROPE 645 00:32:06,134 --> 00:32:08,735 QUICKLY SPREADS TO AMERICA. 646 00:32:08,837 --> 00:32:11,771 BY SEPTEMBER, BANKS START FAILING. 647 00:32:11,873 --> 00:32:13,506 BUSINESSES GO UNDER. 648 00:32:13,608 --> 00:32:16,209 THE ECONOMY GOES BUST. 649 00:32:16,311 --> 00:32:18,411 West: THE PANIC OF 1873 650 00:32:18,513 --> 00:32:21,614 WAS ONE OF OUR COUNTRY'S WORST ECONOMIC DEPRESSIONS. 651 00:32:21,717 --> 00:32:23,650 IT LASTED FOR SIX YEARS 652 00:32:23,752 --> 00:32:27,120 AND ALMOST BROUGHT AMERICAN CAPITALISM TO ITS KNEES. 653 00:32:27,222 --> 00:32:29,122 ¶¶ 654 00:32:29,224 --> 00:32:31,324 Narrator: RAILROADS GO BANKRUPT. 655 00:32:31,426 --> 00:32:33,960 OIL'S CHEAPER THAN WATER. 656 00:32:34,062 --> 00:32:37,364 REFINERIES ACROSS THE COUNTRY ARE UP FOR GRABS. 657 00:32:37,466 --> 00:32:40,500 Yergin: EVERYBODY'S FINANCES WERE IN PERILOUS CONDITION 658 00:32:40,602 --> 00:32:41,968 EXCEPT ROCKEFELLER. 659 00:32:42,070 --> 00:32:47,307 AND ROCKEFELLER PUT THAT CRISIS TO VERY GOOD USE BY USING IT 660 00:32:47,409 --> 00:32:51,277 TO CONTINUE TO CONSOLIDATE REFINERIES IN OTHER CITIES, 661 00:32:51,380 --> 00:32:55,949 BUILDING UP TO HIS GOAL OF CONTROLLING AMERICAN REFINING. 662 00:32:56,051 --> 00:32:57,650 Rockefeller: THE WAY TO MAKE MONEY 663 00:32:57,753 --> 00:33:01,755 IS TO BUY WHEN BLOOD IS RUNNING IN THE STREETS. 664 00:33:01,857 --> 00:33:05,892 Narrator: ROCKEFELLER GOES ON A BUYING SPREE. 665 00:33:05,994 --> 00:33:09,963 PROBLEM WAS THAT IT WAS ILLEGAL TO OWN REFINERIES IN OTHER STATES. 666 00:33:10,065 --> 00:33:13,867 SO WHAT HE WOULD DO IS SECRETLY ACQUIRE CONTROL 667 00:33:13,969 --> 00:33:17,670 OF THE LARGEST OR ONE OF THE BEST REFINERIES IN THE CITY, 668 00:33:17,773 --> 00:33:22,809 USE THAT REFINERY TO BUY UP OTHER REFINERIES IN THAT CITY, 669 00:33:22,911 --> 00:33:25,211 BUT THE REAL OWNERSHIP OF EVERYTHING 670 00:33:25,313 --> 00:33:28,081 WOULD SECRETLY GO BACK TO STANDARD OIL. 671 00:33:28,183 --> 00:33:30,683 ¶¶ 672 00:33:30,786 --> 00:33:34,554 Narrator: STANDARD OIL NOW HAS A MONOPOLY IN REFINING, 673 00:33:34,656 --> 00:33:39,059 BUT ROCKEFELLER WANTS EVEN MORE. 674 00:33:39,161 --> 00:33:41,928 West: WHAT ROCKEFELLER DID WAS TO SPECIALIZE 675 00:33:42,030 --> 00:33:45,632 IN BOTH HORIZONTAL AS WELL AS VERTICAL INTEGRATION. 676 00:33:45,734 --> 00:33:49,335 HE WOULD DIVERSIFY INTO OIL PIPELINES, 677 00:33:49,438 --> 00:33:54,841 OIL CARS ON THE RAILROADS, AND TRANSPORTATION. 678 00:33:54,943 --> 00:33:58,845 THAT'S THE RECIPE FOR WEALTH CREATION. 679 00:33:58,947 --> 00:34:02,849 Narrator: THE MONEY IS IN PIPELINES. 680 00:34:02,951 --> 00:34:05,985 MOVING OIL THROUGH PIPELINES INSTEAD OF OVER RAILS 681 00:34:06,088 --> 00:34:08,321 THREATENS TOM SCOTT, 682 00:34:08,423 --> 00:34:12,392 WHO RELIES HEAVILY ON PROFITS FROM RAIL SHIPMENTS OF OIL. 683 00:34:12,494 --> 00:34:14,294 Scott: DAMN ROCKEFELLER. 684 00:34:14,396 --> 00:34:16,830 GETTING INTO THE OIL TRANSPORT BUSINESS 685 00:34:16,932 --> 00:34:20,500 WILL ONLY GIVE HIM YET MORE POWER TO DICTATE RATES. 686 00:34:20,602 --> 00:34:22,535 I MUST STOP HIM. 687 00:34:22,637 --> 00:34:26,306 ¶¶ 688 00:34:26,408 --> 00:34:28,241 Narrator: SCOTT PULLS OUT THE BIG GUNS. 689 00:34:28,343 --> 00:34:29,843 LOOKING GOOD, MEN! 690 00:34:29,945 --> 00:34:33,213 JOSEPH POTTS, OWNER OF EMPIRE TRANSPORTATION, 691 00:34:33,315 --> 00:34:35,815 IS A TITAN EQUAL IN POWER TO ROCKEFELLER. 692 00:34:35,917 --> 00:34:37,817 WHOA, WHOA. RIGHT HERE, RIGHT HERE. BRING IT DOWN. 693 00:34:37,919 --> 00:34:42,155 IN 1877, POTTS OWNS THOUSANDS OF TANK CARS, STEAMSHIPS, 694 00:34:42,257 --> 00:34:44,424 AND OIL TERMINALS. 695 00:34:44,526 --> 00:34:47,760 THERE ARE THREE GREAT DIVISIONS IN THE PETROLEUM BUSINESS -- 696 00:34:47,863 --> 00:34:50,597 DRILLING, TRANSPORTATION, AND REFINING. 697 00:34:50,699 --> 00:34:53,533 WHEN NEW OIL FIELDS OPEN UP, SCOTT WANTS POTTS 698 00:34:53,635 --> 00:34:57,270 TO BUILD UP REFINERIES AND SQUEEZE ROCKEFELLER OUT. 699 00:34:57,372 --> 00:34:58,805 HE COULD WIPE US OUT. 700 00:34:58,907 --> 00:35:01,374 SO, WHAT DO YOU PROPOSE? 701 00:35:01,476 --> 00:35:05,278 WE SHALL FORCE THIS TYRANT TO HIS KNEES AND MAKE HIM BEG. 702 00:35:05,380 --> 00:35:08,214 Nelson: TOM SCOTT AND POTTS UNDERSTAND 703 00:35:08,316 --> 00:35:11,217 THAT ROCKEFELLER IS HATED, IS DESPISED ON THE OIL FIELD. 704 00:35:11,319 --> 00:35:15,288 AND SO THEY BELIEVE THAT BY APPROACHING THE DRILLERS, 705 00:35:15,390 --> 00:35:18,024 THAT THEY CAN GET THEM TO TURN AGAINST STANDARD OIL. 706 00:35:18,126 --> 00:35:21,060 WE CANNOT ALLOW STANDARD TO BE THE ONLY SHIPPER OF OIL. 707 00:35:21,163 --> 00:35:22,629 YOU MUST BUILD UP YOUR REFINERIES 708 00:35:22,731 --> 00:35:24,364 IN COMPETITION WITH STANDARD. 709 00:35:24,466 --> 00:35:25,899 THE PENN WILL SUBSIDIZE YOU. 710 00:35:26,001 --> 00:35:27,000 AGREED. 711 00:35:27,068 --> 00:35:30,637 HE TRIES TO CLOSE STANDARD OIL OUT. 712 00:35:30,739 --> 00:35:32,505 THE DRILLERS WILL COME IN WITH US. 713 00:35:32,607 --> 00:35:33,840 THEY WOULD TAKE GREAT JOY 714 00:35:33,942 --> 00:35:37,010 IN TURNING MR. ROCKEFELLER'S MONEY AWAY. 715 00:35:37,112 --> 00:35:41,381 POTTS REASONED THAT HE COULD BUY OIL FROM THE INDEPENDENTS 716 00:35:41,483 --> 00:35:43,783 AND MOVE IT TO THE EAST COAST FOR REFINING 717 00:35:43,885 --> 00:35:48,855 INDEPENDENT OF ROCKEFELLER'S DRILLING, REFINING, 718 00:35:48,957 --> 00:35:52,625 AND TRANSPORTATION NETWORKS. 719 00:35:52,727 --> 00:35:55,895 Narrator: JOSEPH POTTS AGREES TO START BUILDING REFINERIES 720 00:35:55,997 --> 00:35:57,931 BECAUSE HE AND SCOTT FEAR STANDARD OIL 721 00:35:58,033 --> 00:36:00,934 BECOMING THE NATION'S ONLY REFINERY. 722 00:36:01,036 --> 00:36:03,703 ¶¶ 723 00:36:03,805 --> 00:36:06,105 ROCKEFELLER DEMANDS A MEETING. 724 00:36:10,478 --> 00:36:14,414 McElwee: ROCKEFELLER SAW IT AS A THREAT TO WHAT HE HAD BEEN DOING. 725 00:36:14,516 --> 00:36:15,915 HERE, I HAVE GONE OUT OF MY WAY 726 00:36:16,017 --> 00:36:17,550 TO BE FRIENDLY TO THE PENNSYLVANIA 727 00:36:17,652 --> 00:36:19,686 IN THE ALLOTMENT OF OIL SHIPMENTS. 728 00:36:19,788 --> 00:36:24,157 ROCKEFELLER CALLS POTTS A PIRATE. 729 00:36:24,259 --> 00:36:26,926 AND NOW YOU ARE PERMITTING YOUR ASSOCIATE, COLONEL POTTS, 730 00:36:27,028 --> 00:36:29,963 ACTUALLY TO INVADE THE CENTRAL ASSOCIATION'S FIELD. 731 00:36:30,065 --> 00:36:32,865 WHY, IT'S NOTHING LESS THAN PIRACY. 732 00:36:32,968 --> 00:36:35,668 STANDARD OIL HAS GOT THE FINANCIAL POWER 733 00:36:35,770 --> 00:36:37,804 TO DESTROY THE PENNSYLVANIA RAILROAD, 734 00:36:37,906 --> 00:36:40,473 AND HE'S READY TO MAKE IT HAPPEN. 735 00:36:40,575 --> 00:36:44,077 YOU MUST CALL OFF YOUR POACHER POTTS. 736 00:36:44,179 --> 00:36:46,946 YOUR WORDS SURPRISE ME, ROCKEFELLER. 737 00:36:47,048 --> 00:36:48,982 THE EMPIRE OPERATES OF ITS OWN ACCORD 738 00:36:49,084 --> 00:36:52,452 AND NOT BY THE DICTATES OF THE PENNSYLVANIA. 739 00:36:52,554 --> 00:36:54,787 Narrator: IT'S A DECLARATION OF WAR. 740 00:36:54,889 --> 00:36:58,658 WELL, THEN, YOU LEAVE ME NO CHOICE. 741 00:36:58,760 --> 00:37:00,994 GOOD DAY, MR. SCOTT. 742 00:37:01,096 --> 00:37:03,429 ¶¶ 743 00:37:03,531 --> 00:37:04,998 VERY WELL, THEN. 744 00:37:07,736 --> 00:37:12,138 Nelson: JOHN D. ROCKEFELLER'S RESPONSE IS DRASTIC. 745 00:37:12,240 --> 00:37:18,511 IT IS TO CLOSE DOWN, TO STOP REFINING IN PITTSBURGH. 746 00:37:18,613 --> 00:37:20,246 YOU, ARE YOU THE FOREMAN? 747 00:37:20,348 --> 00:37:22,649 -I WANT THIS PLACE SHUT DOWN. -SIR? 748 00:37:22,751 --> 00:37:25,318 DID I MINCE MY WORDS? I SAID SHUT DOWN THE REFINERY. 749 00:37:25,420 --> 00:37:27,787 DO NOT SHIP ONE BARREL OF KEROSENE OUT OF HERE. 750 00:37:27,889 --> 00:37:30,290 YES, SIR. 751 00:37:30,392 --> 00:37:33,660 Narrator: WITHOUT ROCKEFELLER'S REFINERIES SHIPPING ANY OIL, 752 00:37:33,762 --> 00:37:36,929 SCOTT'S ABOUT TO LOSE BIG PROFITS. 753 00:37:37,032 --> 00:37:40,667 McElwee: ALL OF THAT REVENUE WAS TAKEN AWAY FROM SCOTT. 754 00:37:40,769 --> 00:37:44,337 IT WAS DEVASTATING. 755 00:37:44,439 --> 00:37:48,174 Narrator: SCOTT'S PLOY BACKFIRES BIG TIME. 756 00:37:48,276 --> 00:37:51,911 NOW HIS RAILROAD IS IN SERIOUS TROUBLE. 757 00:37:52,013 --> 00:37:53,880 Nelson: THE RESPONSE ON THE PART OF SCOTT 758 00:37:53,982 --> 00:37:55,682 IS TO DOUBLE THE SIZE OF THE TRAINS. 759 00:37:55,784 --> 00:37:57,350 HE MAKES PEOPLE WORK EXTRA HOURS. 760 00:37:57,452 --> 00:37:59,719 HE'S FACING A CASH CRUNCH, 761 00:37:59,821 --> 00:38:02,989 AND SO HE CUTS RAILROAD WORKERS' PAY BY 10%. 762 00:38:03,091 --> 00:38:04,891 HOW MANY HOURS IN A DAY? 763 00:38:04,993 --> 00:38:08,828 [ ALL GRUMBLING ] 764 00:38:08,930 --> 00:38:10,563 Narrator: WORKERS STRIKE. 765 00:38:10,665 --> 00:38:14,534 ¶¶ 766 00:38:14,636 --> 00:38:16,035 THE STAGE IS SET 767 00:38:16,137 --> 00:38:19,639 FOR THE BLOODY SHOWDOWN BETWEEN THESE TWO TITANS. 768 00:38:19,741 --> 00:38:21,240 [ MEN SHOUTING, GUNSHOT ] 769 00:38:21,343 --> 00:38:22,942 ¶¶ 770 00:38:25,780 --> 00:38:29,449 ¶¶ 771 00:38:29,551 --> 00:38:31,517 Narrator: BY 1877, 772 00:38:31,619 --> 00:38:35,021 THE GILDED AGE IS TRANSFORMING AMERICAN INDUSTRY. 773 00:38:35,123 --> 00:38:37,957 ONLY THE CHEAPEST AND BEST SURVIVE. 774 00:38:38,059 --> 00:38:41,094 SO, WHAT DO YOU PROPOSE? 775 00:38:41,196 --> 00:38:44,230 TOM SCOTT ENCOURAGES TRANSPORT BARON JOSEPH POTTS 776 00:38:44,332 --> 00:38:46,866 TO GO HEAD-TO-HEAD WITH ROCKEFELLER. 777 00:38:46,968 --> 00:38:50,903 WE SHALL FORCE THIS TYRANT TO HIS KNEES AND MAKE HIM BEG. 778 00:38:51,005 --> 00:38:53,473 ROCKEFELLER RESPONDS WITH VENGEANCE. 779 00:38:53,575 --> 00:38:55,775 YOU, I WANT THIS PLACE SHUT DOWN. 780 00:38:55,877 --> 00:38:58,811 FIRST THING HE DID, HE SHUT DOWN THE PITTSBURGH REFINERIES. 781 00:38:58,913 --> 00:39:01,180 AND BY SHUTTING DOWN THE PITTSBURGH REFINERIES, 782 00:39:01,282 --> 00:39:03,449 HE DENIED ALL THAT OIL FREIGHT BUSINESS 783 00:39:03,551 --> 00:39:04,917 TO THE PENNSYLVANIA RAILROAD. 784 00:39:05,019 --> 00:39:06,519 [ TRAIN WHISTLE BLOWS ] 785 00:39:06,621 --> 00:39:09,021 IT WAS HUGE! 786 00:39:09,124 --> 00:39:12,992 Narrator: WITHOUT OIL TO SHIP, SCOTT LOSES MILLIONS. 787 00:39:13,094 --> 00:39:16,329 Scott: DAMN ROCKEFELLER. 788 00:39:16,431 --> 00:39:19,265 Narrator: ROCKEFELLER MOVES IN FOR THE KILL. 789 00:39:19,367 --> 00:39:21,501 BUY UP ALL THE OIL ON THE MARKET. 790 00:39:21,603 --> 00:39:22,902 PAY WHATEVER IS NECESSARY, 791 00:39:23,004 --> 00:39:25,605 BUT DO NOT LET ONE DROP BE SOLD TO EMPIRE. 792 00:39:25,707 --> 00:39:30,743 IN THE END, THE BATTLE BETWEEN TOM SCOTT AND THE EMPIRE LINE 793 00:39:30,845 --> 00:39:32,612 AND ROCKEFELLER AND STANDARD OIL 794 00:39:32,714 --> 00:39:34,714 CAME DOWN TO WHO HAD THE DEEPEST POCKETS. 795 00:39:34,816 --> 00:39:38,818 POTTS WILL BE BROUGHT TO HIS KNEES. 796 00:39:38,887 --> 00:39:41,521 [ MEN GRUMBLING ] 797 00:39:41,623 --> 00:39:46,993 Narrator: IN 3 MONTHS, THE PENNSYLVANIA LOSES $1 MILLION IN REVENUE. 798 00:39:47,095 --> 00:39:52,198 SCOTT FIRES HUNDREDS OF WORKERS AND SLASHES SALARIES. 799 00:39:52,300 --> 00:39:53,766 THINGS GET UGLY. 800 00:39:53,868 --> 00:39:55,334 [ MEN SHOUTING ANGRILY ] 801 00:39:55,437 --> 00:39:57,904 Churella: THE PENNSYLVANIA RAILROAD HEMORRHAGED MONEY. 802 00:39:58,006 --> 00:39:59,772 IT WAS FORCED TO CUT WAGES, 803 00:39:59,874 --> 00:40:02,909 ALL OF WHICH CONTRIBUTED TO GROWING WORKER UNREST 804 00:40:03,011 --> 00:40:06,779 THAT CULMINATED IN A MASSIVE STRIKE IN THE SUMMER OF 1877. 805 00:40:06,881 --> 00:40:08,581 [ SHOUTING CONTINUES ] 806 00:40:08,683 --> 00:40:10,149 AND OVER THE NEXT FEW DAYS, 807 00:40:10,251 --> 00:40:14,120 THERE WAS WIDESPREAD LOOTING, ARSON ATTACKS, 808 00:40:14,222 --> 00:40:16,556 THE BURNING OF PENNSYLVANIA RAILROAD FACILITIES. 809 00:40:16,658 --> 00:40:18,958 Man: LET'S BURN THE RAILROAD! DAMN SCOTT! 810 00:40:19,060 --> 00:40:22,395 THEY WERE ANY NUMBER OF PEOPLE WHO HAD BEEN MADE ANGRY 811 00:40:22,497 --> 00:40:26,032 BY THE ECONOMIC CONDITIONS. 812 00:40:26,134 --> 00:40:27,834 [ SHOUTING ] 813 00:40:27,936 --> 00:40:30,937 Narrator: THE GREAT RAILROAD STRIKE OF 1877 814 00:40:31,039 --> 00:40:33,172 BECOMES ONE OF THE BLOODIEST LABOR BATTLES 815 00:40:33,274 --> 00:40:35,141 IN AMERICAN HISTORY. 816 00:40:35,243 --> 00:40:37,743 AND IT WAS REALLY DIRECTLY CONNECTED 817 00:40:37,846 --> 00:40:40,246 TO TOM SCOTT'S WAR WITH JOHN D. ROCKEFELLER, 818 00:40:40,348 --> 00:40:43,182 TRYING TO SQUEEZE THE WORKERS JUST A LITTLE BIT TOO MUCH 819 00:40:43,284 --> 00:40:45,618 IN HIS BATTLE WITH ROCKEFELLER. 820 00:40:45,720 --> 00:40:47,553 [ MEN SHOUTING ] 821 00:40:47,655 --> 00:40:50,223 [ GUNSHOTS ] 822 00:40:50,325 --> 00:40:52,391 ¶¶ 823 00:40:52,494 --> 00:40:57,663 Narrator: BY THE TIME IT'S OVER, 20 MEN ARE DEAD... 824 00:40:57,765 --> 00:41:01,267 THE DAMAGE, IN THE MILLIONS. 825 00:41:01,369 --> 00:41:04,570 Churella: THE RIOTS OF 1877 COST THE PENNSYLVANIA RAILROAD 826 00:41:04,672 --> 00:41:09,475 SOMETHING IN THE ORDER OF $5 MILLION IN PHYSICAL DAMAGE 827 00:41:09,544 --> 00:41:13,279 AND IN LOST REVENUE FROM THE LINES BEING CLOSED. 828 00:41:13,381 --> 00:41:15,214 ¶¶ 829 00:41:23,525 --> 00:41:25,291 THERE WAS NO CHOICE 830 00:41:25,393 --> 00:41:28,094 BUT FOR THE PENNSYLVANIA RAILROAD TO CAPITULATE. 831 00:41:31,599 --> 00:41:33,299 Narrator: DESPERATE FOR FUNDS, 832 00:41:33,401 --> 00:41:38,204 SCOTT DECIDES TO LIQUIDATE POTTS' EMPIRE LINE. 833 00:41:38,306 --> 00:41:41,107 ROCKEFELLER IS THE ONLY BUYER. 834 00:41:41,209 --> 00:41:45,745 Churella: AND SO TOM SCOTT STRUCK A DEAL WITH JOHN D. ROCKEFELLER. 835 00:41:45,813 --> 00:41:49,448 Flagler: OH, I DO NOT IMAGINE THIS WILL SIT WELL WITH MR. POTTS. 836 00:41:49,551 --> 00:41:52,885 SCOTT IS DEMANDING THAT ALL OF EMPIRE'S HOLDINGS ARE SOLD. 837 00:41:52,987 --> 00:41:55,855 Nelson: AND THE DEAL IS THAT JOHN D. ROCKEFELLER 838 00:41:55,957 --> 00:41:58,791 HAS TO BUY ALL OF EMPIRE TRANSPORTATION COMPANY, 839 00:41:58,893 --> 00:42:03,396 ALL THE CARS, ALL THE TUGBOATS, ALL THE DOCKS, 840 00:42:03,498 --> 00:42:06,566 ALL THE STEAMSHIPS THAT RUN ACROSS THE ATLANTIC, 841 00:42:06,668 --> 00:42:10,570 THE WHOLE KIT AND KABOODLE FOR $3.4 MILLION. 842 00:42:10,672 --> 00:42:15,908 BUT I SEE SCOTT IS NOT MAKING IT EASY ON THE PAYMENT AGREEMENT. 843 00:42:15,977 --> 00:42:19,378 IT WILL TAKE SOME DOING TO RAISE THE NECESSARY CAPITAL. 844 00:42:19,480 --> 00:42:23,382 ¶¶ 845 00:42:23,484 --> 00:42:26,886 Narrator: SCOTT HAS ONE CARD LEFT TO PLAY. 846 00:42:26,988 --> 00:42:29,255 ROCKEFELLER MUST MAKE THE FIRST PAYMENT 847 00:42:29,357 --> 00:42:34,126 OF $2.5 MILLION IN JUST 24 HOURS. 848 00:42:34,228 --> 00:42:38,464 NOBODY THOUGHT THAT ROCKEFELLER COULD RAISE THE MONEY. 849 00:42:38,566 --> 00:42:41,167 MR. JENKINS. MR. JENKINS! 850 00:42:41,269 --> 00:42:43,035 YOU CANNOT DAWDLE HERE. I NEED IT ALL. 851 00:42:43,171 --> 00:42:45,638 IT'S A TESTAMENT TO THE FAITH THAT THE BANKERS 852 00:42:45,740 --> 00:42:48,574 OF CLEVELAND PARTICULARLY HAD IN JOHN D. ROCKEFELLER. 853 00:42:48,676 --> 00:42:51,811 GIVE ME WHAT YOU HAVE. I MUST CATCH THE NOON TRAIN. 854 00:42:51,913 --> 00:42:53,646 YOU CAN COUNT ON US. 855 00:42:53,748 --> 00:42:57,183 HE RAISED $3 MILLION IN SOMETHING LIKE 24 HOURS, 856 00:42:57,285 --> 00:42:59,085 $3 MILLION IN CASH. 857 00:42:59,187 --> 00:43:00,987 THANK YOU. 858 00:43:01,089 --> 00:43:04,056 Narrator: ROCKEFELLER'S ABILITY TO RAISE SUCH A HUGE SUM 859 00:43:04,158 --> 00:43:06,325 STUNS THE BUSINESS WORLD. 860 00:43:06,427 --> 00:43:09,261 Churella: BY 1877, 861 00:43:09,364 --> 00:43:12,431 ROCKEFELLER WAS POISED TO BE 862 00:43:12,533 --> 00:43:16,202 NOT JUST THE DOMINANT OIL MAN IN THE UNITED STATES, 863 00:43:16,304 --> 00:43:19,905 BUT THE DOMINANT OIL MAN IN THE WORLD. 864 00:43:20,041 --> 00:43:25,811 Narrator: ROCKEFELLER NOW CONTROLS 90% OF AMERICA'S REFINED OIL BUSINESS. 865 00:43:25,913 --> 00:43:31,350 AT THE AGE OF 40, HE'S AMONG THE NATION'S 20 RICHEST MEN. 866 00:43:31,452 --> 00:43:33,152 Churella: AT THE SAME TIME, 867 00:43:33,254 --> 00:43:36,088 SCOTT'S CAREER WAS NEARLY AT ITS END, 868 00:43:36,190 --> 00:43:38,958 AND HE WAS IN ILL HEALTH. 869 00:43:39,060 --> 00:43:41,627 HE RESIGNED THE PRESIDENCY IN 1880 870 00:43:41,729 --> 00:43:45,965 AND DIED THE FOLLOWING YEAR A MAN STILL IN HIS 50s. 871 00:43:47,635 --> 00:43:51,137 McElwee: THERE WAS NO ONE WHO DID WHAT ROCKEFELLER DID 872 00:43:51,239 --> 00:43:52,972 ON THE SCALE THAT HE DID, 873 00:43:53,074 --> 00:43:57,009 CREATED WHAT BECAME THE BASIS OF THE MODERN GLOBAL OIL INDUSTRY 874 00:43:57,111 --> 00:43:59,979 AND TURNED IT INTO A GLOBAL ENTERPRISE. 875 00:44:00,081 --> 00:44:02,014 ¶¶ 876 00:44:02,116 --> 00:44:05,484 Narrator: IN THE 1880s, ELECTRICITY AND THE LIGHT BULB 877 00:44:05,586 --> 00:44:08,521 CAUSE KEROSENE SALES TO PLUMMET. 878 00:44:08,623 --> 00:44:11,791 FORTUNATELY FOR ROCKEFELLER, THE AUTOMOBILE INDUSTRY 879 00:44:11,893 --> 00:44:16,796 IS ABOUT TO MAKE OIL REFINING EVEN MORE PROFITABLE. 880 00:44:16,898 --> 00:44:19,598 GASOLINE WILL TRANSFORM THE PLANET 881 00:44:19,701 --> 00:44:24,537 AND SEND ROCKEFELLER'S FORTUNE INTO OVERDRIVE. 882 00:44:24,639 --> 00:44:28,574 AT THE AGE OF 97, JOHN D. ROCKEFELLER DIES 883 00:44:28,676 --> 00:44:31,410 AS THE WORLD'S RICHEST MAN.